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Small Safe for Dorm Room

Maybe

Search demand grew +138.5% this quarter. But shoppers spend only $66K a year here, so Small Safe for Dorm Room is a Maybe.

Filters Trending
Flapen Score
53
53 / 100
Top 27% of 9,536 Tools & Home Improvement niches · +5 vs the category median of 48
Market size
$66K/yr96K searches / yr
90-day growth
+138.5%search demand this quarter
Competition
45%top-5 click share · 19 brands · 73 sellers

Flapen Score

Small Safe for Dorm Room against its category

The dotted line is the Tools & Home Improvement average. Past it, Small Safe for Dorm Room is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Safe for Dorm Room market on Amazon at a glance

Shoppers on Amazon United States searched for Small Safe for Dorm Room 96K times last year and spent an estimated $66K. The top 5 brands take 68% of clicks. Demand peaks in Jul–Aug. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 96K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +138.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $66K a year.

Searches, last 12 months
96K
Growth, 90 days vs prior 90
+138.5%
Conversion, latest week
2.0%
Market size, estimated
$66Ka year
Peak month
August15.2× the quietest month
Top search term
safe for dorm room9K searches a year

02 · Price

A sale here is worth $33.99.

Listings sell for $33.99 on average, from $13.11 to $166.58. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $33.99 that is $0 to $3K a year per listing.

Average price
$33.99inside the $15 to $100 sweet spot
Price range
$13.11–$166.58
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 1.7% of listings are out of stock. The average listing ranks #102 within Safes & Safe Accessories. It carries 7,448 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
93%
Out of stock, average day
1.7%
Average rank
#102in Safes & Safe Accessories
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
7,448per listing
Listings tracked
29

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
42 months

Products

Top Small Safe for Dorm Room products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$13K$20K$27K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

19 falling

Sellers

73

Top-5 brand share

68%

Top 20: 100%

Top-5 click share

45%

Top 20: 86%

Open market

28%

  • Amazon Basics31%
  • SnapSafe19%
  • SentrySafe10%
  • Master Lock5%
  • Yuanshikj4%
  • KYODOLED4%

Demand

Small Safe for Dorm Room search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 15.2×

Search terms

Top Small Safe for Dorm Room search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • safe for dorm room9K/yr
  • lock box for dorm room9K/yr
  • mini safe for dorm11K/yr
  • snapsafe10K/yr
  • safe for dorm room at college9K/yr
  • snapsafe lock box6K/yr
  • small safe for dorm room3K/yr
  • snap safe lock box6K/yr
  • snap safe7K/yr
  • lockbox for college dorm3K/yr

Reviews and returns

What reviews say buyers love and hate about Small Safe for Dorm Room

We read the reviews and the return reasons for every product selling here.

11%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Locking Mechanism”
4.4%of orders come back
“Locking mechanism will not work”
A buyer, on “Locking Mechanism”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Small Safe for Dorm Room questions

Answered from the same tracked data.