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Small Locking Cabinet

Fail

Buyers convert on only 0.6% of searches, so Small Locking Cabinet is a Fail.

Flapen Score
38
38 / 100
Ranks 8,108 of 9,536 Tools & Home Improvement niches · −10 vs the category median of 48
Market size
$89K/yr134K searches / yr
90-day growth
-19.1%search demand this quarter
Competition
58%top-5 click share · 12 brands · 58 sellers

Flapen Score

Small Locking Cabinet against its category

The dotted line is the Tools & Home Improvement average. Past it, Small Locking Cabinet is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Locking Cabinet market on Amazon at a glance

Shoppers on Amazon United States searched for Small Locking Cabinet 134K times last year and spent an estimated $89K. The top 5 brands take 78% of clicks. Flapen scores it 38 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $89K a year.

Searches, last 12 months
134K
Growth, 90 days vs prior 90
-19.1%
Conversion, latest week
0.6%
Market size, estimated
$89Ka year
Top search term
ammo cabinet64K searches a year

02 · Price

A sale here is worth $113.02.

Listings sell for $113.02 on average, from $23.13 to $292.63. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $113.02 that is $0 to $11K a year per listing.

Average price
$113.02above the $15 to $100 sweet spot
Price range
$23.13–$292.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$11K
Returns
0.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #77 within Safes & Safe Accessories. It carries 2,078 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
36%
Out of stock, average day
6.5%
Average rank
#77in Safes & Safe Accessories
Average rating
4.51 starsAmazon United States average 4.42 stars
Average reviews
2,078per listing
Listings tracked
22

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
38 months

Products

Top Small Locking Cabinet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

$0$9K$18K$27K$36K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

58

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

58%

Top 20: 98%

Open market

15%

  • KAER41%
  • Wanfu11%
  • Yizosh10%
  • YSKMLOLP9%
  • Letaya8%
  • MTM6%
  • Open — no brand owns it (6 brands, 15%)

Demand

Small Locking Cabinet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: Apr · busiest ÷ quietest = 2.2× · 10 of 12 months tracked

Search terms

Top Small Locking Cabinet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ammo cabinet64K/yr
  • ammo storage cabinet38K/yr
  • ammo locker20K/yr
  • ammunition storage cabinet5K/yr
  • ammunition cabinet6K/yr

Reviews and returns

What reviews say buyers love and hate about Small Locking Cabinet

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Assembly/Installation”
16%of negative reviews mention “Assembly/Installation”
0.8%of orders come back
“difficult assembly”
A buyer, on “Assembly/Installation”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Small Locking Cabinet questions

Answered from the same tracked data.