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Small Light Bulb

Fail

Prices span $4.97–$16.86, mostly outside the sweet spot, so Small Light Bulb is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$81K/yr123K searches / yr
90-day growth
-3.1%search demand this quarter
Competition
45%top-5 click share · 21 brands · 23 sellers

Flapen Score

Small Light Bulb against its category

The dotted line is the Tools & Home Improvement average. Past it, Small Light Bulb is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Light Bulb market on Amazon at a glance

Shoppers on Amazon United States searched for Small Light Bulb 123K times last year and spent an estimated $81K. The top 5 brands take 58% of clicks. Demand peaks in Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

8.1% of searches ended in a purchase last week.

Shoppers searched for this 123K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $81K a year.

Searches, last 12 months
123K
Growth, 90 days vs prior 90
-3.1%
Conversion, latest week
8.1%
Market size, estimated
$81Ka year
Peak month
December2.6× the quietest month
Top search term
mini light bulbs28K searches a year

02 · Price

A sale here is worth $8.16.

Listings sell for $8.16 on average, from $4.97 to $16.86. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $8.16 that is $816 to $2K a year per listing.

Average price
$8.16under the $15 to $100 sweet spot
Price range
$4.97–$16.86
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$816–$2K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

94% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.3% of listings are out of stock. The average listing ranks #162 within Light Bulbs. It carries 2,698 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
100%
Out of stock, average day
2.3%
Average rank
#162in Light Bulbs
Average rating
4.58 starsAmazon United States average 4.42 stars
Average reviews
2,698per listing
Listings tracked
33

04 · Newcomers

Amazon counts 2 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 58 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
58 months

Products

Top Small Light Bulb products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.

$0$3K$7K$10K$13K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

23

Top-5 brand share

58%

Top 20: 99%

Top-5 click share

45%

Top 20: 87%

Open market

36%

  • Sphoon17%
  • OuuKoo14%
  • Emotionlite11%
  • PARTPHONER9%
  • Vgogfly7%
  • Meconard6%

Demand

Small Light Bulb search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Small Light Bulb search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • mini light bulbs28K/yr
  • small light bulbs for lamp18K/yr
  • small led bulb8K/yr
  • tiny light bulb9K/yr
  • small lamp light bulbs7K/yr
  • little light bulbs8K/yr
  • small lightbulb5K/yr
  • small lamp bulb5K/yr
  • mini light bulb6K/yr
  • small lightbulbs6K/yr

Reviews and returns

What reviews say buyers love and hate about Small Light Bulb

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
18%of negative reviews mention “Bulb Flicker/Dimming/Color”
2.6%of orders come back
“VERY dim”
A buyer, on “Bulb Flicker/Dimming/Color”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Small Light Bulb questions

Answered from the same tracked data.