Small Hammer

Shoppers searched for this 375K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $295K a year.

Searches, last 12 months

375K

Growth, 90 days vs prior 90

+3.6%

Conversion, latest week

9.0%

Market size, estimated

$295Ka year

Peak month

December2.0× the quietest month

Top search term

small hammer144K searches a year

Listings sell for $8.78 on average, from $5.23 to $18.03. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,000 to 1,250 of them. At $8.78 that is $9K to $11K a year per listing.

Average price

$8.78under the $15 to $100 sweet spot

Price range

$5.23–$18.03

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

30K–40K

Units per listing a year

1,000–1,250

Revenue per listing a year

$9K–$11K

Returns

0.8%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #58 within Hammers. It carries 1,738 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

100%

Out of stock, average day

2.4%

Average rank

#58in Hammers

Average rating

4.64 starsAmazon United States average 4.42 stars

Average reviews

1,738per listing

Listings tracked

24

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

55 months