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Sink Strainer

Maybe

Shoppers spend $6.2M a year here. But prices span $5.28–$14.78, mostly outside the sweet spot, so Sink Strainer is a Maybe.

Flapen Score
58
58 / 100
Top 12% of 9,536 Tools & Home Improvement niches · +10 vs the category median of 48
Market size
$6.2M/yr5.9M searches / yr
90-day growth
+6.2%search demand this quarter
Competition
50%top-5 click share · 21 brands · 71 sellers

Flapen Score

Sink Strainer against its category

The dotted line is the Tools & Home Improvement average. Past it, Sink Strainer is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sink Strainer market on Amazon at a glance

Shoppers on Amazon United States searched for Sink Strainer 5.9M times last year and spent an estimated $6.2M. The top 5 brands take 54% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

10.7% of searches ended in a purchase last week.

Shoppers searched for this 5.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.7% of those searches ended in a purchase. Searches in the last 90 days moved +6.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.2M a year.

Searches, last 12 months
5.9M
Growth, 90 days vs prior 90
+6.2%
Conversion, latest week
10.7%
Market size, estimated
$6.2Ma year
Peak month
January1.4× the quietest month
Top search term
sink drain strainer2.4M searches a year

02 · Price

A sale here is worth $9.85.

Listings sell for $9.85 on average, from $5.28 to $14.78. Amazon reports units sold in ranges. This niche sold 600K to 800K a year. The average listing sells 20,000 to 25,000 of them. At $9.85 that is $197K to $246K a year per listing.

Average price
$9.85under the $15 to $100 sweet spot
Price range
$5.28–$14.78
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
600K–800K
Units per listing a year
20,000–25,000
Revenue per listing a year
$197K–$246K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #90 within Kitchen Fixtures. It carries 8,582 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#90in Kitchen Fixtures
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
8,582per listing
Listings tracked
26

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
38 months

Products

Top Sink Strainer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

$0$311K$621K$932K$1.2M101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

21 falling

Sellers

71

Top-5 brand share

54%

Top 20: 99%

Top-5 click share

50%

Top 20: 94%

Open market

40%

  • zaa18%
  • Honmein16%
  • Hilltop Products8%
  • wokdada7%
  • OXO6%
  • Nipoko5%

Demand

Sink Strainer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

150K100KSpike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Sink Strainer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sink drain strainer2.4M/yr
  • kitchen sink drain strainer844K/yr
  • sink strainer661K/yr
  • kitchen sink strainer550K/yr
  • sink drain282K/yr
  • sink strainer basket218K/yr
  • kitchen sink drain189K/yr
  • drain strainer100K/yr
  • kitchen drain strainer121K/yr
  • kitchen sink strainer basket78K/yr

Reviews and returns

What reviews say buyers love and hate about Sink Strainer

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Drainage”
2.1%of orders come back
“Do not drain”
A buyer, on “Drainage”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Sink Strainer questions

Answered from the same tracked data.