shower pan
Worth a lookShows a fragmented shelf (top 5 take 27% of clicks), but weak search conversion (0.6%) keeps it on the watch list.
Competition
Great27%top-5 click share — an open shelf
Market size
Great$946K$946K/yr · 688K searches
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good598.51avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$214.77avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Okay4.0%return rate — above 5% kills the launch gate
Growth
Bad-7.3%90-day search growth — must beat 0% to launch
Price range
Bad$13.02–$570.86cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, shower pan is a $946K/yr Amazon United States market (688K searches/yr). The top 5 brands hold 58% of demand. Verdict: Worth a look — 51/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
shower pan market data
- Units sold / yr
- 3K–4K
- avg 0–100/product
- Revenue / yr
- $644K–$859K
- units × avg price
- Conversion rate
- 0.6%
- Avg BSR
- #71
- Page quality
- 0%
- Prime
- 90%
- Sponsored
- 93%
- Out of stock
- 13.6%
- Avg brand age
- 40 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
40 falling
Sellers
106
Top-5 brand share
58%
Top 20: 89%
Top-5 click share
27%
Top 20: 60%
Open market
38%
- DreamLine19%
- MORVANO17%
- VEVOR9%
- PeakPursuit7%
- KPUY5%
- Wintogo4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -7.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.4×
Top shower pan search terms
- shower pan276K/yr
- shower base115K/yr
- shower floor53K/yr
- shower pan base39K/yr
- shower bases & pans29K/yr
- shower pan kit29K/yr
- shower pans24K/yr
- shower base 32x6014K/yr
- vevor shower kit13K/yr
- shower basin10K/yr
Top shower pan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
MORVANO 32 x 60 Shower Base with Right Drain and Removable Stainless Cover Shower Pan Kit Non-Slip in White
MORVANO$301.384.7★144 rev
DreamLine SlimLine 32 in. D x 60 in. W x 2 3/4 in. H Left Drain Single Threshold Shower Base in White DLT-1132601
DreamLine$253.214.5★2,552 rev
60 x 32 Shower Base with Left/Right Drain Non-Slip Texture Shower Pan & Tray Includes Stainless Steel Drain
PeakPursuit$169.313.8★4 rev
VEVOR Shower Curb Kit 38 x 60 Watertight Shower Curb Overlay with 4 PVC Offset Bonding Flange 4 Stainless Steel Grate 2 Cuttable Shower Curb and Trowel Shower Pan Slope Sticks Fit for Bathroom
VEVOR$164.154.3★466 rev
Wintogo Portable Shower Pan 41 x 41 x 5 Foldable Shower Base & Basin Floor with Detachable Drain Pipe Ideal for RV Outdoor Indoor Shower Stall Enclosures
Wintogo$26.404.4★226 rev
Newest
by launch date60 x 32 Shower Base with Left/Right Drain Non-Slip Texture Shower Pan & Tray Includes Stainless Steel Drain
PeakPursuit$169.314 rev
GarveeTech 60x32 Inch Shower Pan Single Threshold Base ABS Shower Base with Non-Slip Textured Surface Left Drain Lightweight Shower Pan Easy Install Includes Drain Kit (White)
GarveeTech$196.4711 rev
KPUY 60 X 30 Shower Base Pan with Reversible Install Carrara White
KPUY$357.7832 rev
60 x 32 Right Drain Shower Base Non-Slip Textured Acrylic and PVC Shower Pan Anti-Slip Shower Base Removable Stainless Steel Drain Cover & Single Threshold White
PeacefulHues$198.675 rev
KPUY 60 X 32 Shower Base Pan with Reversible Install Carrara White
KPUY$365.3032 rev
Trending
90-day click momentum
LanBlu 2026 Upgraded Portable Camping Shower with Portable Shower Pan 10000Mah Rechargeable Portable Shower Head with Camp Shower Floor Outdoor Shower Pan with Drain Hose 5 Spray Portable Shower Pump
LanBlu$48.024.5★
KPUY 60 X 30 Shower Base Pan with Reversible Install Carrara White
KPUY$357.784.4★
60 x 32 Shower Base with Left/Right Drain Non-Slip Texture Shower Pan & Tray Includes Stainless Steel Drain
PeakPursuit$169.313.8★
KPUY 60 X 36 Shower Base Pan with Reversible Install Carrara White
KPUY$393.784.4★
KPUY 60 X 32 Shower Base Pan with Reversible Install Carrara White
KPUY$365.304.4★
What buyers say about shower pan
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent product”
“perfectly fit my bathroom”
“Does not slip”
“fair price”
“Sturdy shower base”
“Product is as advertised”
“It's easy to setup”
“One of the great advantages of using this product is how well it cleans”
“Easy to Use”
“The craftsmanship is excellent”
What buyers complain about
“It drains slowly”
“Not Non-Slip Enough”
“hard to clean”
“Does not suction to the tub”
“Quality control issue”
“didn't quite fit”
“doesnt stick well in shower at all”
“They're just expensive for what they are”
“Not what I expected”
“Failed less than 2 years installed”
Top return reasons
Common questions
- Is shower pan profitable to sell on Amazon United States?
- The niche generates $946K/yr across 88 tracked products. 24 of 34 products launched in the last 360 days are still selling. 90-day search growth is -7.3%. Flapen's verdict: Worth a look (51/100).
- How competitive is the shower pan niche?
- 40 brands and 106 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 58% of demand.
- What do buyers complain about in shower pan?
- Top complaints mined from reviews: Drainage, Grip, Ease Of Cleaning. The return rate is 4.0%.
- When does demand for shower pan peak?
- Demand is steady year-round — the busiest month runs 1.4× the quietest.
- What does it cost to enter the shower pan niche?
- Listings span $13.02–$570.86; the average listing price is $214.77 (sweet spot $15–$100). The average incumbent carries 599 reviews — the moat a new listing must climb.