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Shower Fixtures Brushed Nickel

Fail

Returns run at 9.0% of orders, so Shower Fixtures Brushed Nickel is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$243K/yr63K searches / yr
90-day growth
-6.0%search demand this quarter
Competition
36%top-5 click share · 15 brands · 57 sellers

Flapen Score

Shower Fixtures Brushed Nickel against its category

The dotted line is the Tools & Home Improvement average. Past it, Shower Fixtures Brushed Nickel is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shower Fixtures Brushed Nickel market on Amazon at a glance

Shoppers on Amazon United States searched for Shower Fixtures Brushed Nickel 63K times last year and spent an estimated $243K. The top 5 brands take 89% of clicks. Demand peaks in Aug. Flapen scores it 42 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 63K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $243K a year.

Searches, last 12 months
63K
Growth, 90 days vs prior 90
-6.0%
Conversion, latest week
2.9%
Market size, estimated
$243Ka year
Peak month
August1.9× the quietest month
Top search term
delta shower trim kit brushed nickel18K searches a year

02 · Price

A sale here is worth $134.67.

Listings sell for $134.67 on average, from $35.40 to $481.91. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $134.67 that is $0 to $13K a year per listing.

Average price
$134.67above the $15 to $100 sweet spot
Price range
$35.40–$481.91
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$13K
Returns
9.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #126 within Bathroom Fixtures. It carries 639 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
1.5%
Average rank
#126in Bathroom Fixtures
Average rating
4.46 starsAmazon United States average 4.42 stars
Average reviews
639per listing
Listings tracked
50

04 · Newcomers

Amazon counts 9 of last year's 11 launches as successful.

11 products launched here in the last 12 months. Amazon counts 9 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
9Amazon's first-year sales bar
Average brand age
44 months

Products

Top Shower Fixtures Brushed Nickel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

$0$7K$15K$22K$29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 flat

Sellers

57

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

36%

Top 20: 73%

Open market

9%

  • DELTA76%
  • RJDIBAN4%
  • Moen4%
  • IUERASD3%
  • Aolemi3%
  • SR SUN RISE2%
  • Open — no brand owns it (9 brands, 9%)

Demand

Shower Fixtures Brushed Nickel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KBlack Friday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug · busiest ÷ quietest = 1.9×

Search terms

Top Shower Fixtures Brushed Nickel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • delta shower trim kit brushed nickel18K/yr
  • brushed nickel shower faucet10K/yr
  • shower fixtures brushed nickel15K/yr
  • brushed nickel shower system7K/yr
  • delta brushed nickel shower trim kit7K/yr
  • delta shower faucet brushed nickel4K/yr
  • delta brushed nickel2K/yr

Reviews and returns

What reviews say buyers love and hate about Shower Fixtures Brushed Nickel

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
11%of negative reviews mention “Leak-Proof”
9.0%of orders come back
“leaks”
A buyer, on “Leak-Proof”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Shower Fixtures Brushed Nickel questions

Answered from the same tracked data.