Shower Filter
MaybeShoppers spend $10.1M a year here. But the average product has 16,907 reviews to catch up to, so Shower Filter is a Maybe.
- Flapen Score
- 57 / 100Top 15% of 9,536 Tools & Home Improvement niches · +9 vs the category median of 4857
- Market size
- $10.1M/yr6.2M searches / yr
- 90-day growth
- -4.0%search demand this quarter
- Competition
- 62%top-5 click share · 10 brands · 19 sellers
Flapen Score
Shower Filter against its category
The dotted line is the Tools & Home Improvement average. Past it, Shower Filter is stronger. Inside it, weaker.
Market
The Shower Filter market on Amazon at a glance
Shoppers on Amazon United States searched for Shower Filter 6.2M times last year and spent an estimated $10.1M. The top 5 brands take 79% of clicks. Demand peaks in Jan. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
5.0% of searches ended in a purchase last week.
Shoppers searched for this 6.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.0% of those searches ended in a purchase. Searches in the last 90 days moved -4.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $10.1M a year.
- Searches, last 12 months
- 6.2M
- Growth, 90 days vs prior 90
- -4.0%
- Conversion, latest week
- 5.0%
- Market size, estimated
- $10.1Ma year
- Peak month
- January1.5× the quietest month
- Top search term
- shower filter1.9M searches a year
02 · Price
A sale here is worth $32.88.
Listings sell for $32.88 on average, from $14.52 to $67.05. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 20,000 to 25,000 of them. At $32.88 that is $658K to $822K a year per listing.
- Average price
- $32.88inside the $15 to $100 sweet spot
- Price range
- $14.52–$67.05
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 300K–400K
- Units per listing a year
- 20,000–25,000
- Revenue per listing a year
- $658K–$822K
- Returns
- 2.2%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #8 within Bathroom Fixtures. It carries 16,907 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #8in Bathroom Fixtures
- Average rating
- 4.43 starsAmazon United States average 4.42 stars
- Average reviews
- 16,907per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 1 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Shower Filter products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Aquabliss High Output Revitalizing Shower Filter - Reduces Dry Itchy Skin Dandruff Eczema and Dramatically Improves The Condition of Your Skin Hair and Nails - Chrome (SF100)
- Price
- $35.47
- Rating
- 4.4/5
- Reviews
- 69,008
- Age
- 9y ago
FEELSO Shower Head and 15 Stage Shower Filter Combo High Pressure 5 Spray Settings Filtered Showerhead with Water Softener Filter Cartridge for Hard Water Remove Chlorine and Harmful Substances
- Price
- $19.79
- Rating
- 4.6/5
- Reviews
- 13,439
- Age
- 7y ago
Aquabliss High Output Revitalizing Shower Filter - Reduces Dry Itchy Skin Dandruff Eczema and Dramatically Improves The Condition of Your Skin Hair and Nails - Brushed Nickel (SF100-BN)
- Price
- $36.03
- Rating
- 4.4/5
- Reviews
- 69,008
- Age
- 2y ago
Shower Filter 20 Stage Shower Head Filter for Hard Water with 2 Cartridges High Output Shower Water Filter to Remove Chlorine Fluoride and Other Impurities Improves Skin Condition Protects Hair
- Price
- $16.79
- Rating
- 4.6/5
- Reviews
- 1,763
- Age
- 2y ago
weAQUA Heavy Duty Shower Filter Family 2 PACK 99% Removal for Hard Water Chlorine Fluoride Heavy Metals Micro-life Organics and More (Chrome)
- Price
- $34.67
- Rating
- 4.4/5
- Reviews
- 2,422
- Age
- 2y ago
Trending
90-day click momentum
Filtered Shower Head COMBO for Healthier Skin & Hair | 3 Mode High Pressure Shower Heads with 25-Stage Filtration | Removes 99.947% Chlorine & Heavy Metals | Shower Head with Filters - Chrome
- Price
- $39.22
- Rating
- 4.5/5
- Reviews
- 263
- Age
- 8mo ago
MyHalos Filtered Shower Head for Hard Water Filter - High Pressure Removes Chlorine - Shower Head Filter for Hard Water Softener Showerhead Easy Install For Hair & Skin Filtering (Chrome)
- Price
- $67.05
- Rating
- 4.5/5
- Reviews
- 1,053
- Age
- 1y ago
Shower Filter 20 Stage Shower Head Filter for Hard Water with 2 Cartridges High Output Shower Water Filter to Remove Chlorine Fluoride and Other Impurities Improves Skin Condition Protects Hair
- Price
- $16.79
- Rating
- 4.6/5
- Reviews
- 1,763
- Age
- 2y ago
SR SUN RISE 20-Stage Shower Filter-Shower Head Filter for Hard Water with 1 Replaceable Cartridges High Output Shower Water Filter for Removing Chlorine and fluoride Polished Chrome
- Price
- $14.52
- Rating
- 4.3/5
- Reviews
- 13,052
- Age
- 3y ago
Aquabliss HEAVY DUTY Shower Filter Latest Superior Advanced 30x Filtration - Universal Multi-Stage Shower Head Filter Reduces Chemicals Chlorine & Odors - Chrome (SF500)
- Price
- $42.12
- Rating
- 4.3/5
- Reviews
- 9,257
- Age
- 7y ago
Newest
by launch dateFiltered Shower Head COMBO for Healthier Skin & Hair | 3 Mode High Pressure Shower Heads with 25-Stage Filtration | Removes 99.947% Chlorine & Heavy Metals | Shower Head with Filters - Chrome
- Price
- $39.22
- Rating
- 4.5/5
- Reviews
- 263
- Age
- 8mo ago
FEELSO Filtered Shower Head with Handheld High Pressure 4 Spray Showerhead with Filters & Upgraded Anti-clog Nozzles for Hard Water -Remove Chlorine Reduce Dry Itchy Skin -ON/OFF Switch for Pet Bath
- Price
- $20.58
- Rating
- 4.4/5
- Reviews
- 2,029
- Age
- 1y ago
MyHalos Filtered Shower Head for Hard Water Filter - High Pressure Removes Chlorine - Shower Head Filter for Hard Water Softener Showerhead Easy Install For Hair & Skin Filtering (Chrome)
- Price
- $67.05
- Rating
- 4.5/5
- Reviews
- 1,053
- Age
- 1y ago
weAQUA Heavy Duty Shower Filter Family 2 PACK 99% Removal for Hard Water Chlorine Fluoride Heavy Metals Micro-life Organics and More (Chrome)
- Price
- $34.67
- Rating
- 4.4/5
- Reviews
- 2,422
- Age
- 2y ago
weAQUA Heavy Duty NO BS Shower Filter 99% Removal for Hard Water Chlorine Fluoride Heavy Metals Micro-life Organics and More
- Price
- $18.29
- Rating
- 4.3/5
- Reviews
- 2,364
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 rising
Sellers
19
Top-5 brand share
79%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
16%
- AquaBliss49%
- FEELSO10%
- WEAQUA8%
- SR SUN RISE7%
- Dwavele6%
- MakeFit5%
- Open — no brand owns it (4 brands, 16%)
Demand
Shower Filter search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.5×
Search terms
Top Shower Filter search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- shower filter1.9M/yr
- shower head filter763K/yr
- shower filter head for hard water403K/yr
- filtro para ducha de bao492K/yr
- shower head filter for hard water411K/yr
- shower water filter313K/yr
- shower filter head253K/yr
- aquabliss shower filter196K/yr
- hard water filter showerhead226K/yr
- water softener shower head212K/yr
Reviews and returns
What reviews say buyers love and hate about Shower Filter
We read the reviews and the return reasons for every product selling here.
“Started leaking”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Shower Filter questions
Answered from the same tracked data.