shop vac
Launch itA $26.0M/yr market growing +11.8% this quarter with returns at 4.3% — clears our launch bar.
Market size
Incredible$26.0M$26.0M/yr · 7.6M searches
Avg price
Great$92.56avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Brand share
Good65%top-5 brand share — brands hold most of the demand
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+11.8%90-day search growth — must beat 0% to launch
Price range
Okay$36.86–$212.03cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Okay4.3%return rate — above 5% kills the launch gate
Review moat
Bad6,035.25avg incumbent reviews — the moat a new listing must climb
According to Flapen's Amazon United States niche tracking, shop vac is a $26.0M/yr Amazon United States market (7.6M searches/yr). The top 5 brands hold 65% of demand. Verdict: Launch it — 59/100.
Data updated Jul 30, 2026 · scored weekly · How we score niches
shop vac market data
- Units sold / yr
- 200K–250K
- avg 4,000–5,000/product
- Revenue / yr
- $18.5M–$23.1M
- units × avg price
- Conversion rate
- 3.7%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 98%
- Out of stock
- 0.1%
- Avg brand age
- 35 months
- Avg seller age
- 154 days
Competition & brand share
Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.Brands
17 rising
Sellers
121
Top-5 brand share
65%
Top 20: 100%
Top-5 click share
39%
Top 20: 75%
Open market
25%
- CRAFTSMAN16%
- Vacmaster15%
- DEWALT12%
- STANLEY11%
- Amazon Basics11%
- Shop-Vac10%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +11.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.8×
Top shop vac search terms
- shop vac3.1M/yr
- shop vacuum wet and dry1.3M/yr
- wet dry vacuum cleaner818K/yr
- wet dry vacuum345K/yr
- wet vac261K/yr
- wet vacuum162K/yr
- shop vacuum248K/yr
- shopvac197K/yr
- wet dry vac251K/yr
- water vacuum92K/yr
Top shop vac products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
CRAFTSMAN CMXEVBE17250 2.5 Gallon 2.5 Peak HP Wet Dry Shop Vacuum
CRAFTSMAN$44.904.5★9,962 rev
Stanley - SL18116P Wet/Dry Vacuum 6 Gallon 4 Horsepower Black
STANLEY$56.474.6★14,246 rev
Amazon Basics Wet Dry Shop Vacuum Cleaner 4 Gallon 3 HP Stainless Steel Grey/Black
Amazon Basics$53.644.4★3,249 rev
Armor All AA155 1.5-Gallon 2 Peak HP Portable Wet/Dry Vacuum Orange
Armor All$36.864.4★3,015 rev
Vacmaster Professional Beast Series VFB511H 0201 5-Gallon 5.5 Peak HP Wet/Dry Vac Black
Vacmaster$98.664.4★964 rev
Newest
by launch date
Shop-Vac 5430112 4 Gallon 4 Peak HP Wet/Dry Vacuum with Blower Function
Shop-Vac$61.60139 rev
BISSELL Little Green Mini Portable Carpet Cleaner 4075
Bissell$82.429,667 rev
Vacmaster VOC812SF 1101 8-Gallon Premium Stainless Steel Wet/Dry Vacuum Red Edition 8 Gal
Vacmaster$90.293,288 rev
Vacmaster Professional Beast Series VFB511H 0201 5-Gallon 5.5 Peak HP Wet/Dry Vac Black
Vacmaster$98.66964 rev
DEWALT STEALTHSONIC 5 Gallon Ultra Quiet Wet Dry Shop Vac DXV05P-QT
DEWALT$134.73376 rev
Trending
90-day click momentumShop-Vac 5430112 4 Gallon 4 Peak HP Wet/Dry Vacuum with Blower Function
Shop-Vac$61.604.6★
Koblenz WD-2L Wet Dry Vacuum Cleaner Home Car Garage Workshop 2.0 PHP
Koblenz$38.794.3★
Armor All AA155 1.5-Gallon 2 Peak HP Portable Wet/Dry Vacuum Orange
Armor All$36.864.4★
DEWALT 9 Gallon Wet/Dry VAC Heavy-Duty Shop Vacuum with Attachments 5 Peak HP with Blower Function DXV09PA
DEWALT$117.194.7★
DEWALT STEALTHSONIC 5 Gallon Ultra Quiet Wet Dry Shop Vac DXV05P-QT
DEWALT$134.734.6★
What buyers say about shop vac
What buyers praise and complain about, mined from review topics.What buyers love
“Cleans really well”
“Easy to connect”
“Excellent Product”
“Cheap price”
“Amazing suction”
“Love this vacuum it's lightweight”
“Better than I expected”
“It cleans it self nicely”
“Amazing power”
“Love this size”
What buyers complain about
“Doesn't suction”
“Broke Quickly”
“Difficult to clean”
“Started leaking”
“No quality control”
“it's too short”
“Did not work”
“Found another brand cheaper”
“even moreso to see my attachment doesnt even attach”
“hard to handle”
Top return reasons
Common questions
- Is shop vac profitable to sell on Amazon United States?
- The niche generates $26.0M/yr across 48 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +11.8%. Flapen's verdict: Launch it (59/100).
- How competitive is the shop vac niche?
- 17 brands and 121 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in shop vac?
- Top complaints mined from reviews: Suction, Durability, Ease Of Cleaning. The return rate is 4.3%.
- When does demand for shop vac peak?
- Demand is steady year-round — the busiest month runs 1.8× the quietest.
- What does it cost to enter the shop vac niche?
- Listings span $36.86–$212.03; the average listing price is $92.56 (sweet spot $15–$100). The average incumbent carries 6,035 reviews — the moat a new listing must climb.