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Shiplap Boards for Wall

Fail

Buyers convert on only 0.5% of searches, so Shiplap Boards for Wall is a Fail.

Flapen Score
44
44 / 100
Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size
$173K/yr499K searches / yr
90-day growth
-14.2%search demand this quarter
Competition
46%top-5 click share · 23 brands · 30 sellers

Flapen Score

Shiplap Boards for Wall against its category

The dotted line is the Tools & Home Improvement average. Past it, Shiplap Boards for Wall is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shiplap Boards for Wall market on Amazon at a glance

Shoppers on Amazon United States searched for Shiplap Boards for Wall 499K times last year and spent an estimated $173K. The top 5 brands take 69% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

0.5% of searches ended in a purchase last week.

Shoppers searched for this 499K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $173K a year.

Searches, last 12 months
499K
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
0.5%
Market size, estimated
$173Ka year
Peak month
May1.7× the quietest month
Top search term
board and batten wall panel kit107K searches a year

02 · Price

A sale here is worth $70.55.

Listings sell for $70.55 on average, from $17.62 to $194.84. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $70.55 that is $0 to $7K a year per listing.

Average price
$70.55inside the $15 to $100 sweet spot
Price range
$17.62–$194.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$7K
Returns
6.4%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

95% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #276 within Wallpaper & Wallpapering Supplies. It carries 182 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
97%
Out of stock, average day
4.8%
Average rank
#276in Wallpaper & Wallpapering Supplies
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
182per listing
Listings tracked
38

04 · Newcomers

Amazon counts 11 of last year's 25 launches as successful.

25 products launched here in the last 12 months. Amazon counts 11 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
25
Successful launches
11Amazon's first-year sales bar
Average brand age
30 months

Products

Top Shiplap Boards for Wall products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

$0$7K$14K$21K$28K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 flat

Sellers

30

Top-5 brand share

69%

Top 20: 98%

Top-5 click share

46%

Top 20: 84%

Open market

27%

  • Art3d38%
  • Upick11%
  • Graham & Brown9%
  • birdeco7%
  • YAZOHFEY4%
  • Weysat4%

Demand

Shiplap Boards for Wall search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Shiplap Boards for Wall search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • board and batten wall panel kit107K/yr
  • beadboard63K/yr
  • peel and stick wainscoting38K/yr
  • bead board wall panels16K/yr
  • beadboard wall panels18K/yr
  • board and batten wall kit21K/yr
  • peel and stick board and batten23K/yr
  • board and batten24K/yr
  • peel and stick beadboard panels23K/yr
  • beadboard paneling11K/yr

Reviews and returns

What reviews say buyers love and hate about Shiplap Boards for Wall

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Assembly/Installation”
11%of negative reviews mention “Adhesion/Stickiness”
6.4%of orders come back
“One thing to note is that they did not come with adhesive”
A buyer, on “Adhesion/Stickiness”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Shiplap Boards for Wall questions

Answered from the same tracked data.