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Shell Lamp

Maybe

The top 5 brands take only 43% of clicks. But buyers convert on only 0.5% of searches, so Shell Lamp is a Maybe.

Flapen Score
51
51 / 100
Top 35% of 9,536 Tools & Home Improvement niches · +3 vs the category median of 48
Market size
$54K/yr185K searches / yr
90-day growth
+25.5%search demand this quarter
Competition
29%top-5 click share · 42 brands · 56 sellers

Flapen Score

Shell Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Shell Lamp is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Shell Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Shell Lamp 185K times last year and spent an estimated $54K. The top 5 brands take 43% of clicks. Demand peaks in Jul–Aug. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 185K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved +25.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $54K a year.

Searches, last 12 months
185K
Growth, 90 days vs prior 90
+25.5%
Conversion, latest week
0.5%
Market size, estimated
$54Ka year
Peak month
July1.6× the quietest month
Top search term
shell lamp51K searches a year

02 · Price

A sale here is worth $57.96.

Listings sell for $57.96 on average, from $13.09 to $165.69. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $57.96 that is $0 to $6K a year per listing.

Average price
$57.96inside the $15 to $100 sweet spot
Price range
$13.09–$165.69
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$6K
Returns
4.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #1,574 within Lamps & Shades. It carries 372 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
90%
Out of stock, average day
9.8%
Average rank
#1,574in Lamps & Shades
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
372per listing
Listings tracked
70

04 · Newcomers

3 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
3Amazon's first-year sales bar
Average brand age
33 months

Products

Top Shell Lamp products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 28, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 29% of clicks, no more. An open shelf where new products get seen.

$0$2K$3K$5K$6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

42 falling

Sellers

56

Est. top-5 brand share

43%

Top 20: 84%

Est. top-5 click share

29%

Top 20: 61%

Open market

52%

  • JONATHAN Y14%
  • GREENIC8%
  • IMIKEYA8%
  • Crestview Collection7%
  • OYEARS6%
  • UFAIRV5%

Demand

Shell Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Black Friday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.6×

Search terms

Top Shell Lamp search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • shell lamp51K/yr
  • seashell lamp37K/yr
  • beach themed lamps11K/yr
  • sea shell lamp9K/yr
  • seashell lamps8K/yr
  • driftwood lamp9K/yr
  • starfish lamp10K/yr
  • nautica lamp6K/yr
  • small nautical lamp6K/yr
  • beach theme lamp6K/yr

Reviews and returns

What reviews say buyers love and hate about Shell Lamp

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Brightness/Shine/Glow”
14%of negative reviews mention “Size-Overall”
4.9%of orders come back
“turned out to be too small for my table”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Shell Lamp questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data