Seahorse

Shoppers searched for this 364K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $149K a year.

Searches, last 12 months

364K

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

1.5%

Market size, estimated

$149Ka year

Peak month

December3.4× the quietest month

Top search term

seahorse74K searches a year

Listings sell for $27.10 on average, from $11.87 to $68.83. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At $27.10 that is $14K to $20K a year per listing.

Average price

$27.10inside the $15 to $100 sweet spot

Price range

$11.87–$68.83

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

500–750

Revenue per listing a year

$14K–$20K

Returns

0.4%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #1,875 within Multitools & Accessories. It carries 107 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

6.3%

Average rank

#1,875in Multitools & Accessories

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

107per listing

Listings tracked

13

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months