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Screen

Maybe

The top 5 brands take only 56% of clicks. But the average product has 9,509 reviews to catch up to, so Screen is a Maybe.

Flapen Score
54
54 / 100
Top 24% of 9,536 Tools & Home Improvement niches · +6 vs the category median of 48
Market size
$364K/yr698K searches / yr
90-day growth
+16.9%search demand this quarter
Competition
55%top-5 click share · 23 brands · 31 sellers

Flapen Score

Screen against its category

The dotted line is the Tools & Home Improvement average. Past it, Screen is stronger. Inside it, weaker.

54Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Screen market on Amazon at a glance

Shoppers on Amazon United States searched for Screen 698K times last year and spent an estimated $364K. The top 5 brands take 56% of clicks. Demand peaks in Jun. Flapen scores it 54 out of 100, a Maybe.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 698K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +16.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $364K a year.

Searches, last 12 months
698K
Growth, 90 days vs prior 90
+16.9%
Conversion, latest week
3.5%
Market size, estimated
$364Ka year
Peak month
June2.1× the quietest month
Top search term
screen486K searches a year

02 · Price

A sale here is worth $14.81.

Listings sell for $14.81 on average, from $5.08 to $54.10. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 1,000 to 1,250 of them. At $14.81 that is $15K to $19K a year per listing.

Average price
$14.81under the $15 to $100 sweet spot
Price range
$5.08–$54.10
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
1,000–1,250
Revenue per listing a year
$15K–$19K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #16 within Window Hardware. It carries 9,509 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#16in Window Hardware
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
9,509per listing
Listings tracked
24

04 · Newcomers

Amazon counts 4 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Screen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$36K$73K$109K$146K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

23 rising

Sellers

31

Top-5 brand share

56%

Top 20: 97%

Top-5 click share

55%

Top 20: 95%

Open market

39%

  • Amzjjle22%
  • Rindion15%
  • AUGO7%
  • TOOLTRIZ7%
  • Gecork5%
  • BONLACES5%

Demand

Screen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 2.1×

Search terms

Top Screen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • screen486K/yr
  • screen mesh98K/yr
  • mesh screen101K/yr
  • insect screen mesh6K/yr
  • screen net4K/yr
  • mesh screens3K/yr

Reviews and returns

What reviews say buyers love and hate about Screen

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
14%of negative reviews mention “Durability”
2.7%of orders come back
“Falls apart quickly”
A buyer, on “Durability”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Screen questions

Answered from the same tracked data.