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Scotty Peeler

Fail

Prices span $4.69–$16.84, mostly outside the sweet spot, so Scotty Peeler is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$98K/yr91K searches / yr
90-day growth
-16.4%search demand this quarter
Competition
64%top-5 click share · 15 brands · 64 sellers

Flapen Score

Scotty Peeler against its category

The dotted line is the Tools & Home Improvement average. Past it, Scotty Peeler is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Scotty Peeler market on Amazon at a glance

Shoppers on Amazon United States searched for Scotty Peeler 91K times last year and spent an estimated $98K. The top 5 brands take 79% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

11.2% of searches ended in a purchase last week.

Shoppers searched for this 91K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -16.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $98K a year.

Searches, last 12 months
91K
Growth, 90 days vs prior 90
-16.4%
Conversion, latest week
11.2%
Market size, estimated
$98Ka year
Peak month
February1.5× the quietest month
Top search term
scotty peeler23K searches a year

02 · Price

A sale here is worth $9.58.

Listings sell for $9.58 on average, from $4.69 to $16.84. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $9.58 that is $2K to $5K a year per listing.

Average price
$9.58under the $15 to $100 sweet spot
Price range
$4.69–$16.84
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
$2K–$5K
Returns
0.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.8% of listings are out of stock. The average listing ranks #259 within Painting Supplies & Tools. It carries 1,830 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
1.8%
Average rank
#259in Painting Supplies & Tools
Average rating
4.65 starsAmazon United States average 4.42 stars
Average reviews
1,830per listing
Listings tracked
20

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
44 months

Products

Top Scotty Peeler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

$0$5K$10K$15K$20K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

64

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

17%

  • Scotty Peeler38%
  • Ctrl-2418%
  • Supportiback10%
  • kwbgjq7%
  • FIRE ROSE6%
  • WaheWonderful4%
  • Open — no brand owns it (9 brands, 17%)

Demand

Scotty Peeler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Scotty Peeler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • scotty peeler23K/yr
  • label remover tool20K/yr
  • label scraper9K/yr
  • sticker peeler5K/yr
  • label peeler7K/yr
  • label scraper tool9K/yr
  • scotty peeler label & sticker remover5K/yr
  • sticker peeler tool5K/yr
  • label peeler tool4K/yr
  • pill bottle label remover4K/yr

Reviews and returns

What reviews say buyers love and hate about Scotty Peeler

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Ease Of Use”
13%of negative reviews mention “Functionality-Overall”
0.6%of orders come back
“Doesn't perform”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Scotty Peeler questions

Answered from the same tracked data.