Schluter Ditra
FailThe top 5 brands take 100% of clicks, so Schluter Ditra is a Fail.
- Flapen Score
- 32 / 100Ranks 9,041 of 9,536 Tools & Home Improvement niches · −16 vs the category median of 4832
- Market size
- $492K/yr88K searches / yr
- 90-day growth
- -15.4%search demand this quarter
- Competition
- 70%top-5 click share · 4 brands · 23 sellers
Flapen Score
Schluter Ditra against its category
The dotted line is the Tools & Home Improvement average. Past it, Schluter Ditra is stronger. Inside it, weaker.
Market
The Schluter Ditra market on Amazon at a glance
Shoppers on Amazon United States searched for Schluter Ditra 88K times last year and spent an estimated $492K. All 4 brands take every click. Flapen scores it 32 out of 100, a Fail.
01 · Demand
2.0% of searches ended in a purchase last week.
Shoppers searched for this 88K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $492K a year.
- Searches, last 12 months
- 88K
- Growth, 90 days vs prior 90
- -15.4%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $492Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- ditra membrane11K searches a year
02 · Price
A sale here is worth $282.34.
Listings sell for $282.34 on average, from $23.57 to $657.94. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At $282.34 that is $28K to $71K a year per listing.
- Average price
- $282.34above the $15 to $100 sweet spot
- Price range
- $23.57–$657.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $28K–$71K
- Returns
- 2.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
81% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #142 within Flooring. It carries 163 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 81%
- Out of stock, average day
- 9.7%
- Average rank
- #142in Flooring
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 163per listing
- Listings tracked
- 16
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Schluter Ditra products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Schluter Ditra Uncoupling and Waterproofing Membrane for Ceramic and Stone Tile Application - Quick Installation Made of Polyethylene 1/8 Thickness 54 Square Feet - DITRA5M
- Price
- $116.46
- Rating
- 4.8/5
- Reviews
- 493
- Age
- 16y ago

Schluter Ditra Membrane Tile underlayment 10 to 323 sq ft Rolls (323)
- Price
- $627.23
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 7y ago

Houseables Uncoupling Membrane Tile Underlayment Tile Membrane Flooring Underlayment for Floor Decoupling Anti Fracture Waterproof Anti Crack Vapor 1/8 Thick 3.3 ft x 98.5 ft / 323 Sq Ft
- Price
- $282.02
- Rating
- 4.4/5
- Reviews
- 118
- Age
- 5y ago

Schluter Ditra Uncoupling and Waterproofing Membrane 1/8 Thickness
- Price
- $291.00
- Rating
- 4.7/5
- Reviews
- 403
- Age
- 16y ago

Schluter DITRA-PS Sheet Peel & Stick Uncoupling Membrane 7.75 Square Feet
- Price
- $23.57
- Rating
- 4.9/5
- Reviews
- 23
- Age
- 1y ago
Trending
90-day click momentum
Drydiet 108sqft Uncoupling Membrane for Tile Floor Self-Adhesive Tile 1/8(3.3mm) Uncoupling Membrane Waterproof Crack Prevention Anti Fracture Floor Underlayment for Kitchen Bathroom (Red)
- Price
- $181.83
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Uncoupling Membrane for Tile Floor 3.3 ft x 98.5 ft Roll (323 Sq Ft) Blue Waterproof Tile Underlayment Membrane for Crack Isolation Tile Underlayment and Tile Membrane
- Price
- $255.97
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 9mo ago

Drydiet 54 Sqft Uncoupling Membrane for Tile 1/8(3mm) Thick Waterproofing Membrane Crack Prevention Anti Fracture Flooring Underlayment for Shower Bathroom Kitchen Basement (Orange)
- Price
- $81.33
- Rating
- 4.7/5
- Reviews
- 79
- Age
- 2y ago

Schluter Ditra Membrane Tile underlayment 10 to 323 sq ft Rolls (323)
- Price
- $627.23
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 7y ago

Uncoupling Membrane for Tile Floors 54 Sq.Ft Roll 3.3 ft x 16.5 ft Blue Waterproof Underlayment with Crack Isolation
- Price
- $77.19
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 9mo ago
Newest
by launch date
Uncoupling Membrane for Tile Floors 54 Sq.Ft Roll 3.3 ft x 16.5 ft Blue Waterproof Underlayment with Crack Isolation
- Price
- $77.19
- Rating
- 4.3/5
- Reviews
- 5
- Age
- 9mo ago

Uncoupling Membrane for Tile Floor 3.3 ft x 98.5 ft Roll (323 Sq Ft) Blue Waterproof Tile Underlayment Membrane for Crack Isolation Tile Underlayment and Tile Membrane
- Price
- $255.97
- Rating
- 3.4/5
- Reviews
- 3
- Age
- 9mo ago

Drydiet 108sqft Uncoupling Membrane for Tile Floor Self-Adhesive Tile 1/8(3.3mm) Uncoupling Membrane Waterproof Crack Prevention Anti Fracture Floor Underlayment for Kitchen Bathroom (Red)
- Price
- $181.83
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 1y ago

Schluter DITRA-PS Sheet Peel & Stick Uncoupling Membrane 7.75 Square Feet
- Price
- $23.57
- Rating
- 4.9/5
- Reviews
- 23
- Age
- 1y ago

Schluter DITRA-PS Roll Peel & Stick Uncoupling Membrane - for Concrete OSB and Plywood - Pressure-Sensitive Adhesive 110 Square Feet - DITRAPS110
- Price
- $284.31
- Rating
- 5.0/5
- Reviews
- 13
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
4 falling
Sellers
23
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
0%
- Schluter73%
- Houseables15%
- Drydiet9%
- JJ CARE3%
- Open — no brand owns it (0%)
Demand
Schluter Ditra search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Schluter Ditra search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ditra membrane11K/yr
- uncoupling membrane for tile12K/yr
- schluter ditra16K/yr
- ditra9K/yr
- tile underlayment membrane8K/yr
- schluter ditra membrane7K/yr
- tile underlayment5K/yr
- uncoupling membrane for tile floor6K/yr
- ditra uncoupling membrane11K/yr
- detra3K/yr
Reviews and returns
What reviews say buyers love and hate about Schluter Ditra
We read the reviews and the return reasons for every product selling here.
“low quality”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schluter Ditra questions
Answered from the same tracked data.









