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Saloon Doors

Fail

Buyers convert on only 0.2% of searches, so Saloon Doors is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$97K/yr273K searches / yr
90-day growth
-8.1%search demand this quarter
Competition
31%top-5 click share · 32 brands · 40 sellers

Flapen Score

Saloon Doors against its category

The dotted line is the Tools & Home Improvement average. Past it, Saloon Doors is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Saloon Doors market on Amazon at a glance

Shoppers on Amazon United States searched for Saloon Doors 273K times last year and spent an estimated $97K. The top 5 brands take 61% of clicks. Flapen scores it 47 out of 100, a Fail.

01 · Demand

0.2% of searches ended in a purchase last week.

Shoppers searched for this 273K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -8.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $97K a year.

Searches, last 12 months
273K
Growth, 90 days vs prior 90
-8.1%
Conversion, latest week
0.2%
Market size, estimated
$97Ka year
Peak month
March1.3× the quietest month
Top search term
saloon doors86K searches a year

02 · Price

A sale here is worth $148.63.

Listings sell for $148.63 on average, from $19.95 to $663.87. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $148.63 that is $0 to $15K a year per listing.

Average price
$148.63above the $15 to $100 sweet spot
Price range
$19.95–$663.87
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$15K
Returns
5.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 47% ship with Prime. On an average day, 14.0% of listings are out of stock. The average listing ranks #35 within Doors. It carries 95 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
47%
Out of stock, average day
14.0%
Average rank
#35in Doors
Average rating
4.07 starsAmazon United States average 4.42 stars
Average reviews
95per listing
Listings tracked
57

04 · Newcomers

Amazon counts 0 of last year's 16 launches as successful.

16 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
16
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Saloon Doors products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

$0$2K$4K$6K$8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

40

Top-5 brand share

61%

Top 20: 91%

Top-5 click share

31%

Top 20: 69%

Open market

35%

  • LVYIHAN27%
  • COZLMHJ12%
  • VEVOR11%
  • ZBXGJKSY6%
  • Venionwa5%
  • Jueraori4%

Demand

Saloon Doors search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Saloon Doors search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • saloon doors86K/yr
  • swinging doors42K/yr
  • swing door31K/yr
  • saloon doors swinging20K/yr
  • cafe doors17K/yr
  • swinging door14K/yr
  • bar door14K/yr
  • saloon door9K/yr
  • swinging saloon doors5K/yr
  • cafe door5K/yr

Reviews and returns

What reviews say buyers love and hate about Saloon Doors

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Quality-Overall”
24%of negative reviews mention “Assembly/Installation”
5.1%of orders come back
“Hard to line up and install”
A buyer, on “Assembly/Installation”24% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Saloon Doors questions

Answered from the same tracked data.