Safety Wire Pliers

Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.2% of those searches ended in a purchase. Searches in the last 90 days moved -5.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $435K a year.

Searches, last 12 months

147K

Growth, 90 days vs prior 90

-5.6%

Conversion, latest week

5.2%

Market size, estimated

$435Ka year

Peak month

March1.3× the quietest month

Top search term

safety wire pliers81K searches a year

Listings sell for $57.23 on average, from $13.04 to $386.88. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At $57.23 that is $6K to $14K a year per listing.

Average price

$57.23inside the $15 to $100 sweet spot

Price range

$13.04–$386.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

$6K–$14K

Returns

1.1%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 19.9% of listings are out of stock. The average listing ranks #230 within Cutters. It carries 306 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

94%

Out of stock, average day

19.9%

Average rank

#230in Cutters

Average rating

4.14 starsAmazon United States average 4.42 stars

Average reviews

306per listing

Listings tracked

32

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

55 months