Skip to content

Safety Glasses

Maybe

Shoppers spend $6.6M a year here. But the average product has 6,581 reviews to catch up to, so Safety Glasses is a Maybe.

Flapen Score
62
62 / 100
Top 5% of 9,536 Tools & Home Improvement niches · +14 vs the category median of 48
Market size
$6.6M/yr7.4M searches / yr
90-day growth
+9.4%search demand this quarter
Competition
51%top-5 click share · 24 brands · 122 sellers

Flapen Score

Safety Glasses against its category

The dotted line is the Tools & Home Improvement average. Past it, Safety Glasses is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Safety Glasses market on Amazon at a glance

Shoppers on Amazon United States searched for Safety Glasses 7.4M times last year and spent an estimated $6.6M. The top 5 brands take 67% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

4.8% of searches ended in a purchase last week.

Shoppers searched for this 7.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6.6M a year.

Searches, last 12 months
7.4M
Growth, 90 days vs prior 90
+9.4%
Conversion, latest week
4.8%
Market size, estimated
$6.6Ma year
Peak month
May1.7× the quietest month
Top search term
safety glasses3.8M searches a year

02 · Price

A sale here is worth $18.82.

Listings sell for $18.82 on average, from $6.51 to $50.82. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 6,000 to 8,000 of them. At $18.82 that is $113K to $151K a year per listing.

Average price
$18.82inside the $15 to $100 sweet spot
Price range
$6.51–$50.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
300K–400K
Units per listing a year
6,000–8,000
Revenue per listing a year
$113K–$151K
Returns
1.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Eye Protection. It carries 6,581 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#68in Eye Protection
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
6,581per listing
Listings tracked
41

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Safety Glasses products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

$0$264K$529K$793K$1.1M1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

122

Top-5 brand share

67%

Top 20: 97%

Top-5 click share

51%

Top 20: 81%

Open market

28%

  • MAGID23%
  • DEWALT15%
  • NoCry12%
  • amoolo10%
  • Ergodyne7%
  • Amazon Basics5%

Demand

Safety Glasses search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KSpike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Safety Glasses search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • safety glasses3.8M/yr
  • safety glasses for men827K/yr
  • lentes de seguridad para trabajar632K/yr
  • safety glasses for women347K/yr
  • safety sunglasses170K/yr
  • z87 safety glasses211K/yr
  • safety sunglasses for men172K/yr
  • tinted safety glasses148K/yr
  • polarized safety glasses123K/yr
  • eye protection99K/yr

Reviews and returns

What reviews say buyers love and hate about Safety Glasses

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Value For Money”
21%of negative reviews mention “Size-Overall”
1.5%of orders come back
“they are large”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Safety Glasses questions

Answered from the same tracked data.