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Safe-t-alert 25-741

Fail

Shoppers spend only $65K a year here, so Safe-t-alert 25-741 is a Fail.

Flapen Score
39
39 / 100
Ranks 7,870 of 9,536 Tools & Home Improvement niches · −9 vs the category median of 48
Market size
$65K/yr36K searches / yr
90-day growth
+21.9%search demand this quarter
Competition
80%top-5 click share · 9 brands · 71 sellers

Flapen Score

Safe-t-alert 25-741 against its category

The dotted line is the Tools & Home Improvement average. Past it, Safe-t-alert 25-741 is stronger. Inside it, weaker.

39Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Safe-t-alert 25-741 market on Amazon at a glance

Shoppers on Amazon United States searched for Safe-t-alert 25-741 36K times last year and spent an estimated $65K. The top 5 brands take 90% of clicks. Demand peaks in May–Nov. Flapen scores it 39 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 36K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $65K a year.

Searches, last 12 months
36K
Growth, 90 days vs prior 90
+21.9%
Conversion, latest week
3.4%
Market size, estimated
$65Ka year
Peak month
May2.3× the quietest month
Top search term
atwood carbon monoxide detector rv16K searches a year

02 · Price

A sale here is worth $53.86.

Listings sell for $53.86 on average, from $11.86 to $95.49. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $53.86 that is $5K to $13K a year per listing.

Average price
$53.86inside the $15 to $100 sweet spot
Price range
$11.86–$95.49
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
$5K–$13K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

73% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 12.6% of listings are out of stock. The average listing ranks #671 within Fire Safety. It carries 2,262 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
73%
Out of stock, average day
12.6%
Average rank
#671in Fire Safety
Average rating
4.63 starsAmazon United States average 4.42 stars
Average reviews
2,262per listing
Listings tracked
11

04 · Newcomers

Amazon counts 1 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 74 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
74 months

Products

Top Safe-t-alert 25-741 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$6K$13K$19K$26K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 rising

Sellers

71

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

6%

  • Kidde38%
  • Leakbee25%
  • Safe T Alert12%
  • TIDOOS10%
  • Skechers5%
  • Vans3%
  • Open — no brand owns it (3 brands, 6%)

Demand

Safe-t-alert 25-741 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May, Nov · busiest ÷ quietest = 2.3×

Reviews and returns

What reviews say buyers love and hate about Safe-t-alert 25-741

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Assembly/Installation”
13%of negative reviews mention “Functionality-Overall”
2.5%of orders come back
“DOESN'T WORK OUT OF THE BOX”
A buyer, on “Functionality-Overall”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Safe-t-alert 25-741 questions

Answered from the same tracked data.