Is round solar lights profitable to sell on Amazon United States?

The niche generates $92K/yr across 90 tracked products. 26 of 27 products launched in the last 360 days are still selling. 90-day search growth is +40.2%. Flapen's verdict: Worth a look (61/100).

How competitive is the round solar lights niche?

63 brands and 100 sellers compete. The top 5 products take 25% of clicks and top 5 brands hold 33% of demand.

What do buyers complain about in round solar lights?

Top complaints mined from reviews: Brightness/Shine/Glow, Durability, Size-Overall. The return rate is 2.5%.

What does it cost to enter the round solar lights niche?

Listings span $9.45–$66.74; the average listing price is $34.15 (sweet spot $15–$100). The average incumbent carries 2,954 reviews — the moat a new listing must climb.

round solar lights

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Avg price

Incredible$34.15

avg listing price — sweet spot $15–$100

Competition

Great25%

top-5 click share — an open shelf

Price range

Great$9.45–$66.74

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Good+40.2%

90-day search growth — must beat 0% to launch

Returns

Good2.5%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay2,954.11

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$92K

$92K/yr · 156K searches

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, round solar lights is a $92K/yr Amazon United States market (156K searches/yr). The top 5 brands hold 33% of demand. Verdict: Worth a look — 61/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

round solar lights market data

Units sold / yr: 3K–4K; avg 0–100/product
Revenue / yr: $102K–$137K; units × avg price
Conversion rate: 1.7%
Avg BSR: #74
Page quality: 0%
Prime: 100%
Sponsored: 98%
Out of stock: 0.0%
Avg brand age: 30 months
Avg seller age: 175 days

Competition & brand share

Clicks spread well past the top 5 (25% combined) — an open shelf where new products get seen.

Brands

63 falling

Sellers

100

Top-5 brand share

33%

Top 20: 68%

Top-5 click share

25%

Top 20: 52%

Open market

63%

LIANGLOME13%
SOLPEX9%
HMCITY4%
JOFIOS4%
UGDLUCK3%
Peasur3%

Demand

Weekly Amazon search volume, last 17 weeks — +40.2% search growth over the last 90 days.

Open Trend

Top round solar lights search terms

round solar lights18K/yr +72.5%1.1% conv.
led fence lights solar powered14K/yr +24.7%1.6% conv.
solor fence lights outdoor12K/yr +42.2%1.3% conv.
solar down lights outdoor12K/yr +50.6%1.1% conv.
solar lights for fence wall9K/yr +55.4%1.5% conv.
glass solar pathway lights9K/yr +33.0%0.9% conv.
magnetic outdoor solar lights8K/yr +38.3%0.7% conv.
fence led solar lights6K/yr +49.5%1.3% conv.
outdoor solar wall lights for house9K/yr +8.4%0.6% conv.
solar lights wall mount7K/yr +48.5%1.0% conv.

All search terms

Top round solar lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Solar Fence Lights Outdoor - 2700/4000/6000K 3 Mode 8 Pack Solar Fence Lights Outdoor Waterproof LED Fence Light Solar Powered for Outside Backyard Railing Step Patio Wall and Home Improvement

LIANGLOME$37.874.4★3,282 rev

SOLPEX Solar Deck Lights Outdoor 16 Pack Step Light Waterproof Warm White

SOLPEX$25.954.3★16,453 rev

HMCITY 120 LED Outdoor Solar Lights with Motion Sensor and 3 Lighting Modes IP65 Waterproof Wide Solar Wall Lights Ideal for Garden Patio Yard (Front Button 6Packs Black Shell-Daylight White)

HMCITY$25.374.4★68,321 rev

LIANGLOME Solar Fence Lights Outdoor - 3000/4000/6000K 3 Mode IP65 Waterproof Solar Powered Fence Lights Dusk to Dawn for Outside Backyard/Step/Patio/Deck/Stair Railings and Wall (8 Pack)

LIANGLOME$31.124.5★636 rev

ESUNYD Solar Fence Lights Outdoor Color Changing Waterproof IP65 16 Pack

ESUNYD$40.324.4★365 rev

Newest

by launch date

KOOPER Solar Fence Lights Outdoor Waterproof 10 Pack Solar Fence Lights with Ultra-Bright LED Lens 10 Modes & 9 Colors Outdoor Solar Lights for Fence Backyard Railing Patio Wall Step Deck

KOOPER$35.73322 rev

4mo ago

Brightown Solar Fence Lights Outdoor IP65 Waterproof 3000/4000/6000K/RGB 11 Colors Solar Deck Step Flood Lights Solar Patio Lights for Outside Backyard Yard Home Improvement Wall Railing 8 Pack

Brightown$36.41226 rev

5mo ago

JOFIOS Fence Lights Solar Powered with Remote 12 Pack Warm White Cool White and RGB Color Glow LED Solar Lights Outdoor Dusk to Dawn Solar Fence Lights for Patio Backyard Railing Deck and Wall

JOFIOS$65.49214 rev

8mo ago

LUHLEE 178 LED Magnetic RV Solar Lights Outdoor 800LM Ultra-Bright RV Porch Light with Motion Sensor Strong Magnets IP65 Waterproof rv Lights Exterior for Awning Camper Trailer Porch (2 Pack)

LUHLEE$29.40157 rev

8mo ago

ESUNYD Solar Fence Lights Outdoor Color Changing Waterproof IP65 16 Pack

ESUNYD$40.32365 rev

11mo ago

What buyers say about round solar lights

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow39%

“Bright light”

Assembly/Installation9%

“EASY TO INSTALL”

Quality-Overall9%

“Good quality and great lighting”

Value For Money7%

“Great Buy”

Advertised Vs Actual Product4%

“Better than I expected”

Durability3%

“hold up very well”

Charging3%

“Holds a charge”

Color2%

“Fun colors”

Efficiency2%

“Solar lights work great”

Design-Overall2%

“It looks very nice and sleek”

What buyers complain about

Brightness/Shine/Glow17%

“Very dim”

Durability14%

“Did not last”

Size-Overall9%

“Extremely Small”

Functionality-Overall8%

“Did not work”

Quality-Overall6%

“Bad Quality”

Bulb Flicker/Dimming/Color4%

“Very Dim lighting”

Charging4%

“Dont hold a charge”

Advertised Vs Actual Product3%

“False Advertising”

Value For Money3%

“Could be priced a little lower”

Water Resistance3%

“NOT WATERPROOF”

Top return reasons

Size-Overall33%

Brightness/Shine/Glow18%

Bulb Flicker/Dimming/Color9%

Color7%

Advertised Vs Actual Product6%

Functionality-Overall6%

Defective Material/Parts4%