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Ro Membrane

Maybe

Products sell for $43.35 on average, inside the sweet spot. But demand is soft, at -18.9% this quarter, so Ro Membrane is a Maybe.

Flapen Score
52
52 / 100
Top 31% of 9,536 Tools & Home Improvement niches · +4 vs the category median of 48
Market size
$129K/yr55K searches / yr
90-day growth
-18.9%search demand this quarter
Competition
48%top-5 click share · 16 brands · 39 sellers

Flapen Score

Ro Membrane against its category

The dotted line is the Tools & Home Improvement average. Past it, Ro Membrane is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ro Membrane market on Amazon at a glance

Shoppers on Amazon United States searched for Ro Membrane 55K times last year and spent an estimated $129K. The top 5 brands take 70% of clicks. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

5.4% of searches ended in a purchase last week.

Shoppers searched for this 55K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -18.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $129K a year.

Searches, last 12 months
55K
Growth, 90 days vs prior 90
-18.9%
Conversion, latest week
5.4%
Market size, estimated
$129Ka year
Peak month
March1.5× the quietest month
Top search term
ro membrane21K searches a year

02 · Price

A sale here is worth $43.35.

Listings sell for $43.35 on average, from $12.75 to $113.70. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $43.35 that is $0 to $4K a year per listing.

Average price
$43.35inside the $15 to $100 sweet spot
Price range
$12.75–$113.70
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–4K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
1.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #522 within Water Filtration & Softeners. It carries 1,051 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
97%
Prime listings
100%
Out of stock, average day
2.6%
Average rank
#522in Water Filtration & Softeners
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
1,051per listing
Listings tracked
32

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Ro Membrane products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

$0$6K$13K$19K$26K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 rising

Sellers

39

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

48%

Top 20: 85%

Open market

24%

  • Membrane Solutions26%
  • Geekpure16%
  • iSpring15%
  • MewMore6%
  • Dow Filmtec6%
  • UOLAMS5%

Demand

Ro Membrane search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Ro Membrane search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • ro membrane21K/yr
  • ro membrane filter replacement10K/yr
  • membrane9K/yr
  • reverse osmosis membrane10K/yr
  • ro membrane filter2K/yr
  • reverse osmosis membrane filter3K/yr

Reviews and returns

What reviews say buyers love and hate about Ro Membrane

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Filtration”
20%of negative reviews mention “Filtration”
1.8%of orders come back
“there was very poor filtering”
A buyer, on “Filtration”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Ro Membrane questions

Answered from the same tracked data.