ring doorbell power supply
Skip itHigh returns (7.0%) — this niche doesn't clear our bar today.
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Avg price
Great$15.28avg listing price — sweet spot $15–$100
Price range
Good$9.38–$23.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,602.44avg incumbent reviews — the moat a new listing must climb
Brand share
Okay81%top-5 brand share — brands hold most of the demand
Market size
Okay$116K$116K/yr · 86K searches
Growth
Bad-2.7%90-day search growth — must beat 0% to launch
Competition
Bad74%top-5 click share — a locked-up shelf
Returns
Bad7.0%return rate — above 5% kills the launch gate
According to Flapen's Amazon United States niche tracking, ring doorbell power supply is a $116K/yr Amazon United States market (86K searches/yr). The top 5 brands hold 81% of demand. Demand peaks in Dec. Verdict: Skip it — 39/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
ring doorbell power supply market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- $122K–$153K
- units × avg price
- Conversion rate
- 8.9%
- Avg BSR
- #19
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 94%
- Out of stock
- 0.0%
- Avg brand age
- 40 months
- Avg seller age
- 177 days
Competition & brand share
The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.Brands
11 falling
Sellers
15
Top-5 brand share
81%
Top 20: 100%
Top-5 click share
74%
Top 20: 100%
Open market
13%
- VIIVRIA31%
- TAICHIPANDA23%
- Voyaux16%
- ChooKaChoo6%
- Ring6%
- WUYELIN5%
- Open — no brand owns it (5 brands, 13%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -2.7% search growth over the last 90 days.Peak months: Dec · busiest ÷ quietest = 1.5×
Top ring doorbell power supply search terms
- ring doorbell power supply21K/yr
- ring doorbell adapter11K/yr
- ring doorbell power adapter13K/yr
- ring doorbell plug in adapter9K/yr
- doorbell power supply10K/yr
- plug in doorbell transformer7K/yr
- ring doorbell adapter plug in5K/yr
- ring doorbell wired adapter4K/yr
- doorbell power adapter3K/yr
- ring doorbell power cord3K/yr
Top ring doorbell power supply products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 16 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
AC 24 Volt Transformer C Wire Adapter Compatible with All Versions of Ring Doorbell and Thermostat for Ecobee Sensi and Honeywell 315 Long Cable
VIIVRIA$15.434.5★6,894 rev

24V Doorbell Transformer 500MA AC Adapter for All Ring Video Doorbell Versions 18ft Doorbell Power Supply Power Cable Compatible with Ring Nest Wyze and Eufy Doorbells
TAICHIPANDA$13.314.4★297 rev

Doorbell Transformer 18V / 800mA Power Adapter for Ring Video Doorbell Ring Video Doorbell Pro and Ring Video Doorbell 2 Transformer Compatible with Nest Hello Doorbell and Zmodo Smart Doorbell
Voyaux$9.974.4★3,381 rev

24V Doorbell Transformer AC Adapter for All Ring Video Doorbell Versions 18ft Long C Wire Power Supply Compatible with Ring Nest Wyze and Eufy Doorbells Pure Copper Enameled Wire Design
Voyaux$13.004.5★346 rev

Doorbell Transformer 24V Adapter for Ring Video Doorbell 16.4ft Long C Wire Power Supply Compatible with Ring Nest Hello Wyze and Eufy Video Doorbells
ChooKaChoo$14.794.5★2,211 rev
Newest
by launch date
24V Doorbell Transformer 500MA AC Adapter for All Ring Video Doorbell Versions 18ft Doorbell Power Supply Power Cable Compatible with Ring Nest Wyze and Eufy Doorbells
TAICHIPANDA$13.31297 rev

24V Doorbell Transformer AC Adapter for All Ring Video Doorbell Versions 16.4ft Doorbell Power Supply Power Cable Compatible with Ring Nest Wyze and Eufy Doorbells (Black)
Cwowhihui$12.82392 rev

CENTROPOWER 16.5V 40VA Door Bell Plug-in AC Transformer 40TR
CENTROPOWER$21.36152 rev

CENTROPOWER 24V 40VA Plug-in AC Transformer Doorbell Power Supply
CENTROPOWER$21.34165 rev

VIIVRIA 24-Volt AC 40VA Plug-in Doorbell Transformer Compatible with Ring Wired Video Doorbell Nest Ecobee Sensi and Honeywell Thermostats Power Supply for Multiple Smart Doorbells
VIIVRIA$16.94214 rev
Trending
90-day click momentum
Doorbell Transformer 18V / 800mA Power Adapter for Ring Video Doorbell Ring Video Doorbell Pro and Ring Video Doorbell 2 Transformer Compatible with Nest Hello Doorbell and Zmodo Smart Doorbell
Voyaux$9.974.4★

CENTROPOWER 16.5V 40VA Door Bell Plug-in AC Transformer 40TR
CENTROPOWER$21.364.6★

24VAC 40VA Plug in Transformer Doorbell Transformer Compatible with All of DoorbellNest Ecobee Sensi and Honeywell Thermostat
WUYELIN$18.034.4★

AC 24 Volt Transformer C Wire Adapter Compatible with All Versions of Ring Doorbell and Thermostat for Ecobee Sensi and Honeywell 315 Long Cable
VIIVRIA$15.434.5★

24V Doorbell Transformer AC Adapter for All Ring Video Doorbell Versions 16.4ft Doorbell Power Supply Power Cable Compatible with Ring Nest Wyze and Eufy Doorbells (Black)
Cwowhihui$12.824.4★
What buyers say about ring doorbell power supply
What buyers praise and complain about, mined from review topics.What buyers love
“As described”
“easy to assemble”
“Works Great”
“Compatible with ring door bells”
“Good price”
“This item was very good for what I needed”
“keeps my ring camera fully charged”
“Easy to use”
“recharging the battery”
“it worked perfectly”
What buyers complain about
“Bad charger”
“Dead after 3 days”
“Did not work”
“my story tells that the quality control was not good”
“It is not compatible with the Ring 2”
“Could be smaller”
“it definitely turned off the second my battery died”
“Doesn't connect to this doorbell”
“A completely hidden installation”
“The product must be defective from the manufacturer”
Top return reasons
Common questions
- Is ring doorbell power supply profitable to sell on Amazon United States?
- The niche generates $116K/yr across 16 tracked products. 90-day search growth is -2.7%. Flapen's verdict: Skip it (39/100).
- How competitive is the ring doorbell power supply niche?
- 11 brands and 15 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 81% of demand.
- What do buyers complain about in ring doorbell power supply?
- Top complaints mined from reviews: Charging, Durability, Functionality-Overall. The return rate is 7.0% — above our launch gate.
- When does demand for ring doorbell power supply peak?
- Demand peaks in Dec; the busiest month runs 1.5× the quietest.
- What does it cost to enter the ring doorbell power supply niche?
- Listings span $9.38–$23.92; the average listing price is $15.28 (sweet spot $15–$100). The average incumbent carries 1,602 reviews — the moat a new listing must climb.