Is rgb flood light profitable to sell on Amazon United States?

The niche generates $242K/yr across 37 tracked products. 5 of 5 products launched in the last 360 days are still selling. 90-day search growth is -27.4%. Flapen's verdict: Skip it (44/100).

How competitive is the rgb flood light niche?

23 brands and 27 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 75% of demand.

What do buyers complain about in rgb flood light?

Top complaints mined from reviews: Durability, Connectivity-Overall, Functionality-Overall. The return rate is 6.7% — above our launch gate.

When does demand for rgb flood light peak?

Demand peaks in Sep–Oct–Nov; the busiest month runs 7.0× the quietest.

What does it cost to enter the rgb flood light niche?

Listings span $14.87–$148.84; the average listing price is $59.89 (sweet spot $15–$100). The average incumbent carries 1,396 reviews — the moat a new listing must climb.

rgb flood light

Skip it

Soft demand (-27.4% this quarter) — this niche doesn't clear our bar today.

Avg price

Great$59.89

avg listing price — sweet spot $15–$100

Competition

Good47%

top-5 click share — leaders hold, buyers still browse

Price range

Good$14.87–$148.84

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Good1,396.49

avg incumbent reviews — the moat a new listing must climb

Brand share

Good75%

top-5 brand share — brands hold most of the demand

Market size

Okay$242K

$242K/yr · 151K searches

Conversion

Okay2.7%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.7%

return rate — above 5% kills the launch gate

Growth

Bad-27.4%

90-day search growth — must beat 0% to launch

Signals High Returns High Price

According to Flapen's Amazon United States niche tracking, rgb flood light is a $242K/yr Amazon United States market (151K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in Sep–Oct–Nov. Verdict: Skip it — 44/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

rgb flood light market data

Units sold / yr: 5K–6K; avg 100–250/product
Revenue / yr: $299K–$359K; units × avg price
Conversion rate: 2.7%
Avg BSR: #521
Page quality: 0%
Prime: 100%
Sponsored: 92%
Out of stock: 3.9%
Avg brand age: 39 months
Avg seller age: 126 days

Competition & brand share

The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.

Brands

23 flat

Sellers

Top-5 brand share

75%

Top 20: 98%

Top-5 click share

47%

Top 20: 84%

Open market

23%

MELPO57%
Taptoron6%
Govee5%
CICINY4%
Linkind3%
MEEKBOS3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -27.4% search growth over the last 90 days.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.0×

Open Trend

Top rgb flood light search terms

rgb flood light21K/yr -10.9%1.8% conv.
melpo led flood light6K/yr +48.4%5.0% conv.
rgb flood lights outdoor12K/yr -34.2%1.7% conv.
colored flood lights outdoor12K/yr +17.7%1.8% conv.
color changing flood lights outdoor13K/yr -45.4%1.4% conv.
colored flood lights8K/yr +12.5%1.7% conv.
rgb flood lights7K/yr -39.5%1.6% conv.
color changing flood lights9K/yr -54.5%0.8% conv.
color flood lights outdoor8K/yr +17.9%1.4% conv.
color changing flood light5K/yr +59.6%0.7% conv.

All search terms

Top rgb flood light products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

LED Flood Light Outdoor 30W 300W Equivalent 3000LM Smart RGB Landscape Lighting with APP Control DIY Scenes -Timing - Warm White 2700K -Color Changing Uplight IP66 US Plug No Remote MELPO(4 Pack)

MELPO$55.944.5★2,254 rev

Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (2 Pack)

MELPO$33.724.4★9,953 rev

MELPO LED Flood Light Outdoor 800W Equivalent 8000LM Smart RGB Landscape Lighting with APP Control DIY Scenes - Timing - Warm White 2700K - Color Changing Uplight IP66 Waterproof US Plug (4Pack)

MELPO$115.704.4★1,708 rev

MELPO 30W Led Flood Light Outdoor 300W Equivalent Color Changing RGB Lights with Remote 120 RGB Colors Warm White 2700K Timing Custom Mode Uplight Landscape Lights IP66 US 3-Plug (2 Pack)

MELPO$31.734.5★5,978 rev

Flood Lights Outdoor RGB 500W Equivalent Smart Color Change & Daylight 5700K Landscape Light IP66 Waterproof Patio Lights via App Control Indoor Ambient Lighting DIY Scenes/Music Sync/Timing-4Pack

Taptoron$70.674.6★169 rev

Newest

by launch date

Yasotek Smart RGBCW Outdoor LED Flood Light 180W Color Changing Wall Washer 2700K6500K Tunable White Dimmable RGB Stage Light Music Sync Spotlight for Yard Garden Holiday Party

Yasotek$148.518 rev

8mo ago

GANGZHIZI LED Flood Light Outdoor 50W Color Changing RGB Flood Light IP66 Waterproof Outdoor Landscape Lights Stage Lights 5000LM Uplighting for Party 2Pack

GANGZHIZI$33.1951 rev

11mo ago

LED Flood Lights RGB Color Changing 300W Equivalent Outdoor 30W Bluetooth Smart RGB Floodlight APP Control IP66 Waterproof Timing 2700K&16 Million Colors 23 Modes for Garden Stage Lighting 6 Pack

ChangM$77.0321 rev

11mo ago

Led Flood Light 30W 300W Equivalent 3000 LM Outdoor Color Changing Led Stage Landscape Lights Bluetooth RGBW Smart Floodlights 2700K & 16 Million Colors&Timing& Music Sync IP66US 3-Plug (6 Pack)

MELPO$88.699,953 rev

1y ago

FTL PAR38 LED Color Changing Flood Light Bulb with Remote Control Dimmable RGB Colored Light Bulbs 14W=100W 30 Colors Timer 2700K-6000K Outdoor Spotlight Bulbs for Recessed Can Lighting 2-Pack

FTL$32.5617 rev

1y ago

What buyers say about rgb flood light

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow36%

“Bright light”

Color14%

“Great colors”

Quality-Overall8%

“Decent quality”

Assembly/Installation5%

“Setup was quick since theyre plug-and-play”

Value For Money5%

“Worth the money”

Ease Of Use3%

“The app is easy to use”

Remote Control3%

“The remotes work well”

Water Resistance2%

“The IP65 waterproof rating feels genuinely trustworthy”

Advertised Vs Actual Product2%

“Just what was needed”

Efficiency2%

“Works great”

What buyers complain about

Durability11%

“failed within 1 year”

Connectivity-Overall8%

“The range of the Bluetooth is quite poor”

Functionality-Overall8%

“Does not work as described”

Color7%

“But the green is a bit yellowish”

Brightness/Shine/Glow6%

“its not 1% of brightness”

Water Resistance5%

“they do not withstand water”

Value For Money4%

“They are a bit pricey”

Quality-Overall3%

“The manufacturer really needs to step up their quality control on this product”

Bulb Flicker/Dimming/Color3%

“I cannot get the bulb to illuminate”

Product Condition2%

“Item shows up used”

Top return reasons

Size-Overall22%

Brightness/Shine/Glow15%

Bulb Flicker/Dimming/Color12%

Connectivity-Overall8%

Functionality-Overall8%

Advertised Vs Actual Product7%

Compatibility-Overall6%

Color6%