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Retractable Vacuum Cleaner

Fail

Prices span $69.40–$344.37, mostly outside the sweet spot, so Retractable Vacuum Cleaner is a Fail.

Flapen Score
36
36 / 100
Ranks 8,536 of 9,536 Tools & Home Improvement niches · −12 vs the category median of 48
Market size
$47K/yr8K searches / yr
90-day growth
-21.9%search demand this quarter
Competition
58%top-5 click share · 7 brands · 27 sellers

Flapen Score

Retractable Vacuum Cleaner against its category

The dotted line is the Tools & Home Improvement average. Past it, Retractable Vacuum Cleaner is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retractable Vacuum Cleaner market on Amazon at a glance

Shoppers on Amazon United States searched for Retractable Vacuum Cleaner 8K times last year and spent an estimated $47K. The top 5 brands take 90% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 36 out of 100, a Fail.

01 · Demand

3.8% of searches ended in a purchase last week.

Shoppers searched for this 8K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -21.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $47K a year.

Searches, last 12 months
8K
Growth, 90 days vs prior 90
-21.9%
Conversion, latest week
3.8%
Market size, estimated
$47Ka year
Peak month
October4.7× the quietest month
Top search term
retractable vacuum cleaner4K searches a year

02 · Price

A sale here is worth $160.14.

Listings sell for $160.14 on average, from $69.40 to $344.37. Amazon reports units sold in ranges. This niche sold 0 to 100 a year. The average listing sells 0 to 100 of them. At $160.14 that is $0 to $16K a year per listing.

Average price
$160.14above the $15 to $100 sweet spot
Price range
$69.40–$344.37
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
0–100
Units per listing a year
0–100
Revenue per listing a year
$0–$16K
Returns
2.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 12.0% of listings are out of stock. The average listing ranks #24 within Power Tools. It carries 9,907 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
79%
Out of stock, average day
12.0%
Average rank
#24in Power Tools
Average rating
4.27 starsAmazon United States average 4.42 stars
Average reviews
9,907per listing
Listings tracked
14

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
47 months

Products

Top Retractable Vacuum Cleaner products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 58% of clicks. Leaders hold, but buyers still shop past them.

$0$2K$5K$7K$9K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

27

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

58%

Top 20: 100%

Open market

3%

  • Giraffe Tools35%
  • Eureka19%
  • Kenmore14%
  • Shark12%
  • Bissell9%
  • Hoover7%
  • Open — no brand owns it (1 brand, 3%)

Demand

Retractable Vacuum Cleaner search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.7×

Search terms

Top Retractable Vacuum Cleaner search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retractable vacuum cleaner4K/yr
  • height adjustment vacuum2K/yr
  • hepa filter vacuums1K/yr

Reviews and returns

What reviews say buyers love and hate about Retractable Vacuum Cleaner

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Suction”
15%of negative reviews mention “Suction”
2.8%of orders come back
“The suction is weak”
A buyer, on “Suction”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Retractable Vacuum Cleaner questions

Answered from the same tracked data.