Retractable Light
FailShoppers spend only $46K a year here, so Retractable Light is a Fail.
- Flapen Score
- 36 / 100Ranks 8,536 of 9,536 Tools & Home Improvement niches · −12 vs the category median of 4836
- Market size
- $46K/yr33K searches / yr
- 90-day growth
- -14.7%search demand this quarter
- Competition
- 71%top-5 click share · 9 brands · 88 sellers
Flapen Score
Retractable Light against its category
The dotted line is the Tools & Home Improvement average. Past it, Retractable Light is stronger. Inside it, weaker.
Market
The Retractable Light market on Amazon at a glance
Shoppers on Amazon United States searched for Retractable Light 33K times last year and spent an estimated $46K. The top 5 brands take 93% of clicks. Demand peaks in Dec. Flapen scores it 36 out of 100, a Fail.
01 · Demand
1.9% of searches ended in a purchase last week.
Shoppers searched for this 33K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -14.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $46K a year.
- Searches, last 12 months
- 33K
- Growth, 90 days vs prior 90
- -14.7%
- Conversion, latest week
- 1.9%
- Market size, estimated
- $46Ka year
- Peak month
- December2.2× the quietest month
- Top search term
- retractable light9K searches a year
02 · Price
A sale here is worth $73.82.
Listings sell for $73.82 on average, from $9.07 to $153.72. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $73.82 that is $0 to $7K a year per listing.
- Average price
- $73.82inside the $15 to $100 sweet spot
- Price range
- $9.07–$153.72
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$7K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
41% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #787 within Job Site Lighting. It carries 1,204 reviews at 4.37 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 41%
- Prime listings
- 94%
- Out of stock, average day
- 5.6%
- Average rank
- #787in Job Site Lighting
- Average rating
- 4.37 starsAmazon United States average 4.42 stars
- Average reviews
- 1,204per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Retractable Light products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Bayco SL-450 Metal Shield Incandescent Utility Light with Grounded Receptacle on 20 Foot Retractable Reel Yellow
- Price
- $39.28
- Rating
- 4.5/5
- Reviews
- 797
- Age
- 15y ago

Aceland Portable Corded LED Work Light with 30 Feet Retractable Cord Reel 1600 Lumens 116AWG 3C SJTW Cord Handheld Outdoor Work Light UV and Weather Resistant Magnetic Mount UL Listed
- Price
- $104.62
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 5y ago

Bayco SL-851 Professional Series Metal Shield Incandescent Utility Light on 50 Foot Metal Reel Yellow
- Price
- $66.53
- Rating
- 4.4/5
- Reviews
- 280
- Age
- 21y ago

Alert Retractable Cord Reel with LED Work Light 20 18/2 SVT 300 Lumens; ProReel 920LSM
- Price
- $63.27
- Rating
- 4.3/5
- Reviews
- 524
- Age
- 11y ago

ProReel Professional Grade Retractable Cord Reel with LED Work Light 50 18/2 SJT 1000 Lumen Yellow
- Price
- $124.67
- Rating
- 4.3/5
- Reviews
- 126
- Age
- 9y ago
Trending
90-day click momentum
Alert Retractable Cord Reel with LED Work Light 20 18/2 SVT 300 Lumens; ProReel 920LSM
- Price
- $63.27
- Rating
- 4.3/5
- Reviews
- 524
- Age
- 11y ago

DEWALT 20V MAX LED Work Light Rechargeable Flashlight Pivoting Head Bare Tool Only (DCL050)
- Price
- $53.35
- Rating
- 4.8/5
- Reviews
- 13,626
- Age
- 12y ago

LED Trouble Light with Super-Bright 20 COB LED Light Source Handheld Corded Work Lights with Strong Magnet Double Swivel Hook ETL Listed Suitable for Car Repair Machinery and Construction
- Price
- $26.05
- Rating
- 4.3/5
- Reviews
- 184
- Age
- 2y ago

Alert ProReel 5030AM Retractable Cord Reel w/LED Work Light | 30 - 16/3 SJTOW Task Light Cord | 14W LED Shop Light Provides 1500 Lumens | Grounded Outlet with On/Off Handle Switch
- Price
- $153.72
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 8y ago

Alert 5030AS 32 SMD LED Cord Reel Task Light
- Price
- $135.22
- Rating
- 4.4/5
- Reviews
- 222
- Age
- 11y ago
Newest
by launch date
OGERY Camping String Lights 4 in 1 Quick Storage 32.8FT Rechargeable Tent Lights String with 8 Lighting Modes Hanging Waterproof Portable LED Lamp for Outdoor Patio Awning Garden Camping Essentials
- Price
- $16.49
- Rating
- 4.3/5
- Reviews
- 2,208
- Age
- 2y ago

LED Trouble Light with Super-Bright 20 COB LED Light Source Handheld Corded Work Lights with Strong Magnet Double Swivel Hook ETL Listed Suitable for Car Repair Machinery and Construction
- Price
- $26.05
- Rating
- 4.3/5
- Reviews
- 184
- Age
- 2y ago

Aceland Portable Corded LED Work Light with 30 Feet Retractable Cord Reel 1600 Lumens 116AWG 3C SJTW Cord Handheld Outdoor Work Light UV and Weather Resistant Magnetic Mount UL Listed
- Price
- $104.62
- Rating
- 4.8/5
- Reviews
- 24
- Age
- 5y ago

Steelman 500-Lumen LED Extra Slim Shop Work Light with 40-Foot Retractable Cord Reel UV and Weather Resistant Magnetic Mount (99761)
- Price
- $113.57
- Rating
- 4.0/5
- Reviews
- 38
- Age
- 7y ago

Alert ProReel 5030AM Retractable Cord Reel w/LED Work Light | 30 - 16/3 SJTOW Task Light Cord | 14W LED Shop Light Provides 1500 Lumens | Grounded Outlet with On/Off Handle Switch
- Price
- $153.72
- Rating
- 4.4/5
- Reviews
- 292
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.
Brands
9 flat
Sellers
88
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
71%
Top 20: 100%
Open market
5%
- BAYCO49%
- Alert22%
- Aceland15%
- Steelman4%
- Pro-Lite3%
- OGERY2%
- Open — no brand owns it (3 brands, 5%)
Demand
Retractable Light search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 2.2×
Search terms
Top Retractable Light search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- retractable light9K/yr
- retractable shop light8K/yr
- retractable work light7K/yr
- drop light reel retractable5K/yr
- retractable drop light4K/yr
Reviews and returns
What reviews say buyers love and hate about Retractable Light
We read the reviews and the return reasons for every product selling here.
“No very durable”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Retractable Light questions
Answered from the same tracked data.









