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Retaining Wall Lights

Fail

Buyers convert on only 2.3% of searches, so Retaining Wall Lights is a Fail.

Flapen Score
47
47 / 100
Ranks 4,985 of 9,536 Tools & Home Improvement niches · −1 vs the category median of 48
Market size
$327K/yr135K searches / yr
90-day growth
+51.3%search demand this quarter
Competition
62%top-5 click share · 10 brands · 14 sellers

Flapen Score

Retaining Wall Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Retaining Wall Lights is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Retaining Wall Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Retaining Wall Lights 135K times last year and spent an estimated $327K. The top 5 brands take 88% of clicks. Demand peaks in May–Jun. Flapen scores it 47 out of 100, a Fail.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 135K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved +51.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $327K a year.

Searches, last 12 months
135K
Growth, 90 days vs prior 90
+51.3%
Conversion, latest week
2.3%
Market size, estimated
$327Ka year
Peak month
May2.6× the quietest month
Top search term
retaining wall lights52K searches a year

02 · Price

A sale here is worth $105.41.

Listings sell for $105.41 on average, from $52.71 to $149.25. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $105.41 that is $11K to $26K a year per listing.

Average price
$105.41above the $15 to $100 sweet spot
Price range
$52.71–$149.25
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$11K–$26K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #185 within Landscape Lighting. It carries 623 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.5%
Average rank
#185in Landscape Lighting
Average rating
4.49 starsAmazon United States average 4.42 stars
Average reviews
623per listing
Listings tracked
21

04 · Newcomers

Amazon counts 4 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
37 months

Products

Top Retaining Wall Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

$0$33K$65K$98K$131K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

14

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

62%

Top 20: 99%

Open market

8%

  • LEONLITE53%
  • VOLISUN19%
  • AUDERWIN7%
  • DOREIO5%
  • GKOLED4%
  • SUNVIE4%
  • Open — no brand owns it (4 brands, 8%)

Demand

Retaining Wall Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: May, Jun · busiest ÷ quietest = 2.6×

Search terms

Top Retaining Wall Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • retaining wall lights52K/yr
  • leonlite22K/yr
  • hardscape lighting16K/yr
  • leonlite low voltage landscape lights12K/yr
  • hardscape lighting retaining wall5K/yr
  • hardscape lights6K/yr
  • landscape wall lights4K/yr
  • leonlite landscape lights11K/yr
  • leonite2K/yr
  • led hardscape paver lights2K/yr

Reviews and returns

What reviews say buyers love and hate about Retaining Wall Lights

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Brightness/Shine/Glow”
20%of negative reviews mention “Durability”
4.5%of orders come back
“some lights fail after a few months”
A buyer, on “Durability”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Retaining Wall Lights questions

Answered from the same tracked data.