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Repelix Mosquito Repellent Outdoor

Fail

The top 5 brands take 100% of clicks, so Repelix Mosquito Repellent Outdoor is a Fail.

Flapen Score
44
44 / 100
Ranks 6,173 of 9,536 Tools & Home Improvement niches · −4 vs the category median of 48
Market size
$4K/yr22K searches / yr
90-day growth
+313.3%search demand this quarter
Competition
93%top-5 click share · 5 brands · 10 sellers

Flapen Score

Repelix Mosquito Repellent Outdoor against its category

The dotted line is the Tools & Home Improvement average. Past it, Repelix Mosquito Repellent Outdoor is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Repelix Mosquito Repellent Outdoor market on Amazon at a glance

Shoppers on Amazon United States searched for Repelix Mosquito Repellent Outdoor 22K times last year and spent an estimated $4K. All 5 brands take every click. Flapen scores it 44 out of 100, a Fail.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 22K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved +313.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4K a year.

Searches, last 12 months
22K
Growth, 90 days vs prior 90
+313.3%
Conversion, latest week
0.6%
Market size, estimated
$4Ka year
Top search term
repelix mosquito repellent outdoor10K searches a year

02 · Price

A sale here is worth $35.37.

Listings sell for $35.37 on average, from $23.57 to $44.97. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 100 to 250 of them. At $35.37 that is $4K to $9K a year per listing.

Average price
$35.37inside the $15 to $100 sweet spot
Price range
$23.57–$44.97
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
100–250
Revenue per listing a year
$4K–$9K
Returns
2.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #694 within Lanterns. It carries 6,269 reviews at 3.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
71%
Out of stock, average day
10.5%
Average rank
#694in Lanterns
Average rating
3.66 starsAmazon United States average 4.42 stars
Average reviews
6,269per listing
Listings tracked
7

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Repelix Mosquito Repellent Outdoor products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.

$0$665$1K$2K$3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

10

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

0%

  • Annteneo54%
  • SWZEC25%
  • Thermacell14%
  • FREEZE2TRIM4%
  • GOOTOP3%

Demand

Repelix Mosquito Repellent Outdoor search demand

Weekly searches over the year. Pick a range.

1K600May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26Jul '26

Search terms

Top Repelix Mosquito Repellent Outdoor search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • repelix mosquito repellent outdoor10K/yr
  • repelix7K/yr
  • repelix mosquito repellent4K/yr

Reviews and returns

What reviews say buyers love and hate about Repelix Mosquito Repellent Outdoor

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Pest/Insect Control”
30%of negative reviews mention “Pest/Insect Control”
2.3%of orders come back
“Does not kill flies”
A buyer, on “Pest/Insect Control”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Repelix Mosquito Repellent Outdoor questions

Answered from the same tracked data.