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Refrigerator Wrap

Maybe

The top 5 products take only 23% of clicks. But buyers convert on only 0.6% of searches, so Refrigerator Wrap is a Maybe.

Flapen Score
55
55 / 100
Top 21% of 9,536 Tools & Home Improvement niches · +7 vs the category median of 48
Market size
$60K/yr585K searches / yr
90-day growth
-1.6%search demand this quarter
Competition
23%top-5 click share · 51 brands · 49 sellers

Flapen Score

Refrigerator Wrap against its category

The dotted line is the Tools & Home Improvement average. Past it, Refrigerator Wrap is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Refrigerator Wrap market on Amazon at a glance

Shoppers on Amazon United States searched for Refrigerator Wrap 585K times last year and spent an estimated $60K. The top 5 brands take 45% of clicks. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

0.6% of searches ended in a purchase last week.

Shoppers searched for this 585K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $60K a year.

Searches, last 12 months
585K
Growth, 90 days vs prior 90
-1.6%
Conversion, latest week
0.6%
Market size, estimated
$60Ka year
Peak month
January1.4× the quietest month
Top search term
refrigerator wrap129K searches a year

02 · Price

A sale here is worth $17.52.

Listings sell for $17.52 on average, from $5.58 to $43.90. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $17.52 that is $0 to $2K a year per listing.

Average price
$17.52inside the $15 to $100 sweet spot
Price range
$5.58–$43.90
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

85% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #7,791 within Wallpaper & Wallpapering Supplies. It carries 1,692 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
85%
Prime listings
97%
Out of stock, average day
15.2%
Average rank
#7,791in Wallpaper & Wallpapering Supplies
Average rating
4.12 starsAmazon United States average 4.42 stars
Average reviews
1,692per listing
Listings tracked
89

04 · Newcomers

Amazon counts 0 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
22
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Refrigerator Wrap products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 23% of clicks. An open shelf where new products get seen.

$0$1K$2K$4K$5K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

51 rising

Sellers

49

Top-5 brand share

45%

Top 20: 82%

Top-5 click share

23%

Top 20: 56%

Open market

50%

  • GOMAKERER15%
  • AOHMPT13%
  • LXCREAT6%
  • Abyssaly5%
  • Flortlias5%
  • Livelynine5%

Demand

Refrigerator Wrap search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KBlack Friday '24Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Refrigerator Wrap search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • refrigerator wrap129K/yr
  • fridge wrap78K/yr
  • fridge cover47K/yr
  • refrigerator cover47K/yr
  • refrigerator wraps31K/yr
  • refrigerator covers28K/yr
  • fridge wrap peel and stick28K/yr
  • fridge wallpaper21K/yr
  • fridge covers peel and stick27K/yr
  • appliance wrap22K/yr

Reviews and returns

What reviews say buyers love and hate about Refrigerator Wrap

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Adhesion/Stickiness”
2.5%of orders come back
“doesn't stick well”
A buyer, on “Adhesion/Stickiness”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Refrigerator Wrap questions

Answered from the same tracked data.