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Red White and Blue Rope Lights

Maybe

Search demand grew +487.0% this quarter. But shoppers spend only $29K a year here, so Red White and Blue Rope Lights is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 9,536 Tools & Home Improvement niches · +12 vs the category median of 48
Market size
$29K/yr24K searches / yr
90-day growth
+487.0%search demand this quarter
Competition
40%top-5 click share · 20 brands · 21 sellers

Flapen Score

Red White and Blue Rope Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Red White and Blue Rope Lights is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red White and Blue Rope Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Red White and Blue Rope Lights 24K times last year and spent an estimated $29K. The top 5 brands take 66% of clicks. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

3.6% of searches ended in a purchase last week.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.6% of those searches ended in a purchase. Searches in the last 90 days moved +487.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $29K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+487.0%
Conversion, latest week
3.6%
Market size, estimated
$29Ka year
Top search term
red white and blue rope lights12K searches a year

02 · Price

A sale here is worth $34.06.

Listings sell for $34.06 on average, from $10.11 to $75.46. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $34.06 that is $0 to $3K a year per listing.

Average price
$34.06inside the $15 to $100 sweet spot
Price range
$10.11–$75.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #646 within String Lights. It carries 834 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
87%
Out of stock, average day
5.0%
Average rank
#646in String Lights
Average rating
4.39 starsAmazon United States average 4.42 stars
Average reviews
834per listing
Listings tracked
38

04 · Newcomers

Amazon counts 4 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
4Amazon's first-year sales bar
Average brand age
32 months

Products

Top Red White and Blue Rope Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

$0$875$2K$3K$4K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

20 rising

Sellers

21

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

40%

Top 20: 85%

Open market

27%

  • Russell Decor17%
  • Jnaurb16%
  • Kenburg13%
  • DINGFU11%
  • CHORLED9%
  • JMEXSUSS7%

Search terms

Top Red White and Blue Rope Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red white and blue rope lights12K/yr
  • red white and blue rope lights outdoor8K/yr
  • red white blue rope lights4K/yr

Reviews and returns

What reviews say buyers love and hate about Red White and Blue Rope Lights

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Brightness/Shine/Glow”
15%of negative reviews mention “Size-Overall”
4.5%of orders come back
“Very small in length”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Red White and Blue Rope Lights questions

Answered from the same tracked data.