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Red Lamp Shade

Fail

Returns run at 10.8% of orders, so Red Lamp Shade is a Fail.

Flapen Score
45
45 / 100
Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 48
Market size
$30K/yr86K searches / yr
90-day growth
-3.8%search demand this quarter
Competition
22%top-5 click share · 32 brands · 46 sellers

Flapen Score

Red Lamp Shade against its category

The dotted line is the Tools & Home Improvement average. Past it, Red Lamp Shade is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Lamp Shade market on Amazon at a glance

Shoppers on Amazon United States searched for Red Lamp Shade 86K times last year and spent an estimated $30K. The top 5 brands take 69% of clicks. Demand peaks in Nov. Flapen scores it 45 out of 100, a Fail.

01 · Demand

0.9% of searches ended in a purchase last week.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -3.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $30K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-3.8%
Conversion, latest week
0.9%
Market size, estimated
$30Ka year
Peak month
November2.0× the quietest month
Top search term
red lamp shade48K searches a year

02 · Price

A sale here is worth $36.93.

Listings sell for $36.93 on average, from $10.56 to $164.61. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $36.93 that is $0 to $4K a year per listing.

Average price
$36.93inside the $15 to $100 sweet spot
Price range
$10.56–$164.61
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
$0–$4K
Returns
10.8%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 9.2% of listings are out of stock. The average listing ranks #1,378 within Lamps & Shades. It carries 178 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
88%
Out of stock, average day
9.2%
Average rank
#1,378in Lamps & Shades
Average rating
4.33 starsAmazon United States average 4.42 stars
Average reviews
178per listing
Listings tracked
81

04 · Newcomers

Amazon counts 0 of last year's 20 launches as successful.

20 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
20
Successful launches
0Amazon's first-year sales bar
Average brand age
37 months

Products

Top Red Lamp Shade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

$0$596$1K$2K$2K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

32 rising

Sellers

46

Top-5 brand share

69%

Top 20: 95%

Top-5 click share

22%

Top 20: 56%

Open market

26%

  • GO&SO33%
  • Aspen Creative18%
  • LUMIPAP8%
  • Urbanest6%
  • Royal Designs, Inc.5%
  • Generic4%

Demand

Red Lamp Shade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Holiday '24Black Friday '25Holiday '25DecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.0×

Search terms

Top Red Lamp Shade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • red lamp shade48K/yr
  • burgundy lamp shade14K/yr
  • red lamp shades8K/yr
  • red lampshade7K/yr
  • red lamp shades for table lamps5K/yr
  • red lamp shades set of 24K/yr

Reviews and returns

What reviews say buyers love and hate about Red Lamp Shade

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
10.8%of orders come back
“Too small”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Red Lamp Shade questions

Answered from the same tracked data.