Red Guard Waterproofing
FailShoppers spend only $74K a year here, so Red Guard Waterproofing is a Fail.
- Flapen Score
- 36 / 100Ranks 8,536 of 9,536 Tools & Home Improvement niches · −12 vs the category median of 4836
- Market size
- $74K/yr76K searches / yr
- 90-day growth
- -7.2%search demand this quarter
- Competition
- 79%top-5 click share · 11 brands · 63 sellers
Flapen Score
Red Guard Waterproofing against its category
The dotted line is the Tools & Home Improvement average. Past it, Red Guard Waterproofing is stronger. Inside it, weaker.
Market
The Red Guard Waterproofing market on Amazon at a glance
Shoppers on Amazon United States searched for Red Guard Waterproofing 76K times last year and spent an estimated $74K. The top 5 brands take 86% of clicks. Flapen scores it 36 out of 100, a Fail.
01 · Demand
1.6% of searches ended in a purchase last week.
Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.6% of those searches ended in a purchase. Searches in the last 90 days moved -7.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $74K a year.
- Searches, last 12 months
- 76K
- Growth, 90 days vs prior 90
- -7.2%
- Conversion, latest week
- 1.6%
- Market size, estimated
- $74Ka year
- Top search term
- red guard waterproofing membrane10K searches a year
02 · Price
A sale here is worth $60.81.
Listings sell for $60.81 on average, from $15.11 to $169.99. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At $60.81 that is $6K to $15K a year per listing.
- Average price
- $60.81inside the $15 to $100 sweet spot
- Price range
- $15.11–$169.99
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $6K–$15K
- Returns
- 2.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
77% of listings pay for placement with sponsored ads. 62% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,890 within Adhesives & Sealers. It carries 704 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 62%
- Out of stock, average day
- 0.0%
- Average rank
- #1,890in Adhesives & Sealers
- Average rating
- 4.41 starsAmazon United States average 4.42 stars
- Average reviews
- 704per listing
- Listings tracked
- 13
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Red Guard Waterproofing products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Custom BLDG Products RedGard Anti-Fracture Quick Dry Waterproofing and Crack Prevention Liquid Rubber Membrane 1 Gallon Pail (3.78 L) LQWAF1-2 Adhesive for Indoor and Outdoor Use
- Price
- $82.62
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6y ago

Custom Building Products RedGard Ready to Use Pink Waterproofing and Crack Prevention 1 gal.
- Price
- $92.31
- Rating
- 3.7/5
- Reviews
- 26
- Age
- 14y ago

Ann Arbor T-shirt Co. Lifeguard | Red Guard Unisex Uniform Costume Long Sleeve T-Shirt for Men Women - Red XL
- Price
- $28.96
- Rating
- 4.5/5
- Reviews
- 1,457
- Age
- 7y ago

USG DUROCK Brand Liquid Waterproofing Membrane 1 Gallon
- Price
- $54.42
- Rating
- 4.5/5
- Reviews
- 733
- Age
- 8y ago

CUSTOM BLDG PRODUCTS LQWAF1-2 Redgard Waterproofing 1 gal (Two Pack)
- Price
- $144.03
- Rating
- 3.4/5
- Reviews
- 12
- Age
- 6y ago
Trending
90-day click momentum
Ann Arbor T-shirt Co. Lifeguard | Red Guard Unisex Uniform Costume Long Sleeve T-Shirt for Men Women - Red XL
- Price
- $28.96
- Rating
- 4.5/5
- Reviews
- 1,457
- Age
- 7y ago

Easton | Catchers Throat Guard 3.0 | Catchers Mask / Helmet Attachment | Red
- Price
- $15.11
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 10mo ago

Soccer Shin Guards Kids Youth Ski Shin Guard Sleeves for Boys Girls Adults Men Women Protective Soccer Equipment for 2-18 Years Old Boys Girls High Impact Resistant Breathable Comfortable(Red XXS)
- Price
- $21.45
- Rating
- 4.6/5
- Reviews
- 896
- Age
- 2y ago

Xmntdo Invisible Waterproof Agent Transparent Repairing Leak Waterproof Adhesive for Roofs Walls Bathroom Shower Window Sills Indoor & Outdoor Water Proof Coating 35 Oz
- Price
- $22.73
- Rating
- 4.4/5
- Reviews
- 3,252
- Age
- 2y ago

Custom BLDG Products RedGard Anti-Fracture Quick Dry Waterproofing and Crack Prevention Liquid Rubber Membrane 1 Gallon Pail (3.78 L) LQWAF1-2 Adhesive for Indoor and Outdoor Use
- Price
- $82.62
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 6y ago
Newest
by launch date
Invisible Waterproof Agent 35oz | Transparent Sealant for Bathroom Shower Concrete & Roof Indoor/Outdoor Use
- Price
- $25.22
- Rating
- 4.2/5
- Reviews
- 120
- Age
- 10mo ago

Easton | Catchers Throat Guard 3.0 | Catchers Mask / Helmet Attachment | Red
- Price
- $15.11
- Rating
- 4.6/5
- Reviews
- 46
- Age
- 10mo ago

Xmntdo Invisible Waterproof Agent Transparent Repairing Leak Waterproof Adhesive for Roofs Walls Bathroom Shower Window Sills Indoor & Outdoor Water Proof Coating 35 Oz
- Price
- $22.73
- Rating
- 4.4/5
- Reviews
- 3,252
- Age
- 2y ago

Soccer Shin Guards Kids Youth Ski Shin Guard Sleeves for Boys Girls Adults Men Women Protective Soccer Equipment for 2-18 Years Old Boys Girls High Impact Resistant Breathable Comfortable(Red XXS)
- Price
- $21.45
- Rating
- 4.6/5
- Reviews
- 896
- Age
- 2y ago

CUSTOM BLDG PRODUCTS LQWAF1-2 Redgard Waterproofing 1 gal (Two Pack)
- Price
- $144.03
- Rating
- 3.4/5
- Reviews
- 12
- Age
- 6y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 79% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
63
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
79%
Top 20: 100%
Open market
9%
- CUSTOM36%
- Redgard31%
- Ann Arbor T-shirt Co.8%
- USG Interiors7%
- XFasten5%
- Easton4%
- Open — no brand owns it (5 brands, 9%)
Demand
Red Guard Waterproofing search demand
Weekly searches over the year. Pick a range.
Search terms
Top Red Guard Waterproofing search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red guard waterproofing membrane10K/yr
- redgard11K/yr
- red guard10K/yr
- red guard waterproofing17K/yr
- redgard waterproofing membrane4K/yr
- redguard waterproofing6K/yr
- redguard4K/yr
- red gard3K/yr
- redgard waterproofing8K/yr
- red gard waterproofing membrane3K/yr
Reviews and returns
What reviews say buyers love and hate about Red Guard Waterproofing
We read the reviews and the return reasons for every product selling here.
“I have a small leak”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red Guard Waterproofing questions
Answered from the same tracked data.









