Red Candles

Shoppers searched for this 969K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $872K a year.

Searches, last 12 months

969K

Growth, 90 days vs prior 90

-36.0%

Conversion, latest week

5.9%

Market size, estimated

$872Ka year

Peak month

December10.7× the quietest month

Top search term

red candles301K searches a year

Listings sell for $15.14 on average, from $5.46 to $45.63. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 500 to 750 of them. At $15.14 that is $8K to $11K a year per listing.

Average price

$15.14inside the $15 to $100 sweet spot

Price range

$5.46–$45.63

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

500–750

Revenue per listing a year

$8K–$11K

Returns

3.9%of orders · Amazon United States median 2.1%

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #175 within Novelty Lighting. It carries 3,087 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

100%

Out of stock, average day

8.2%

Average rank

#175in Novelty Lighting

Average rating

4.40 starsAmazon United States average 4.42 stars

Average reviews

3,087per listing

Listings tracked

98

24 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

24

Successful launches

5Amazon's first-year sales bar

Average brand age

47 months