Red and Black Wire
FailShoppers spend only $58K a year here, so Red and Black Wire is a Fail.
- Flapen Score
- 45 / 100Ranks 5,778 of 9,536 Tools & Home Improvement niches · −3 vs the category median of 4845
- Market size
- $58K/yr49K searches / yr
- 90-day growth
- -0.4%search demand this quarter
- Competition
- 60%top-5 click share · 14 brands · 18 sellers
Flapen Score
Red and Black Wire against its category
The dotted line is the Tools & Home Improvement average. Past it, Red and Black Wire is stronger. Inside it, weaker.
Market
The Red and Black Wire market on Amazon at a glance
Shoppers on Amazon United States searched for Red and Black Wire 49K times last year and spent an estimated $58K. The top 5 brands take 77% of clicks. Flapen scores it 45 out of 100, a Fail.
01 · Demand
9.5% of searches ended in a purchase last week.
Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $58K a year.
- Searches, last 12 months
- 49K
- Growth, 90 days vs prior 90
- -0.4%
- Conversion, latest week
- 9.5%
- Market size, estimated
- $58Ka year
- Top search term
- red and black wire17K searches a year
02 · Price
A sale here is worth $12.44.
Listings sell for $12.44 on average, from $5.12 to $27.06. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At $12.44 that is $1K to $3K a year per listing.
- Average price
- $12.44under the $15 to $100 sweet spot
- Price range
- $5.12–$27.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $1K–$3K
- Returns
- 1.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
96% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #74 within Electrical Wire. It carries 1,030 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #74in Electrical Wire
- Average rating
- 4.65 starsAmazon United States average 4.42 stars
- Average reviews
- 1,030per listing
- Listings tracked
- 26
04 · Newcomers
Amazon counts 1 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Red and Black Wire products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
VIABRICO 16 Gauge Wire 16AWG Automotive Wire Electrical Wire 100FT 2 Conductor Red Black 12V/24V DC Cable LED Strips Extension for Light RC Car Speaker
- Price
- $14.16
- Rating
- 4.7/5
- Reviews
- 2,754
- Age
- 4y ago

TYUMEN 40FT 18 Gauge 2pin 2 Color Red Black Cable Hookup Electrical Wire LED Strips Extension Cord 12V/24V DC Cable 18AWG Flexible Wire Extension Cords for LED Ribbon Lamp Tape Lighting
- Price
- $9.02
- Rating
- 4.7/5
- Reviews
- 7,822
- Age
- 9y ago

NAOEVO 16 Gauge Wire 2 Conductor Electrical Wire 16 AWG Stranded PVC Cord 12V Low Voltage/Tinned Copper/Flexible Cable for Automotive Wiring Lamp Cord Marine Cable (50FT)
- Price
- $27.06
- Rating
- 4.8/5
- Reviews
- 1,259
- Age
- 4y ago

Haerkn 22awg Silicone Electrical Wire 2 Core Tinned Copper Wire 10ft Cable
- Price
- $5.12
- Rating
- 4.4/5
- Reviews
- 408
- Age
- 3y ago

20 Gauge Electrical Wire with Heat Shrink Tubing 20 Awg Red and Black Tinned Copper Electric Stranded Wire 0.50mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $10.05
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 7mo ago
Trending
90-day click momentum
20 Gauge Electrical Wire with Heat Shrink Tubing 20 Awg Red and Black Tinned Copper Electric Stranded Wire 0.50mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $10.05
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 7mo ago

16 Gauge Wire 25FT 16 AWG CCA Red and Black 2 Conductor Speaker Wire
- Price
- $8.01
- Rating
- 4.8/5
- Reviews
- 106
- Age
- 7mo ago

18 Gauge Electrical Wire with Heat Shrink Tubing 18 Awg Red and Black Tinned Copper Electric Stranded Wire 0.82mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $11.12
- Rating
- 4.7/5
- Reviews
- 44
- Age
- 7mo ago

22AWG 0.2mm 2 Core Tinned Copper Cable 32.8FT - Red/Black Flexible 12V/24V Wire for LED Strips DIY Electronics
- Price
- $7.58
- Rating
- 4.4/5
- Reviews
- 20
- Age
- 1y ago

100FT 16AWG 16/2 AWG Red Black Hookup Electrical Wire LED Strips Extension Cord 12V/24V DC Cable 16 Gauge Wire 2 Conductors Flexible Low Voltage Cable for in-Home Autos Schools use
- Price
- $11.76
- Rating
- 4.7/5
- Reviews
- 151
- Age
- 10mo ago
Newest
by launch date
16 Gauge Wire 25FT 16 AWG CCA Red and Black 2 Conductor Speaker Wire
- Price
- $8.01
- Rating
- 4.8/5
- Reviews
- 106
- Age
- 7mo ago

20 Gauge Electrical Wire with Heat Shrink Tubing 20 Awg Red and Black Tinned Copper Electric Stranded Wire 0.50mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $10.05
- Rating
- 3.9/5
- Reviews
- 11
- Age
- 7mo ago

22 Gauge Electrical Wire with Heat Shrink Tubing 22 Awg Red and Black Tinned Copper Electric Stranded Wire 0.30mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $9.11
- Rating
- 4.6/5
- Reviews
- 13
- Age
- 7mo ago

18 Gauge Electrical Wire with Heat Shrink Tubing 18 Awg Red and Black Tinned Copper Electric Stranded Wire 0.82mm for Automotive House LED Lamp Flexible PVC High Temp(10M/32.8FT)
- Price
- $11.12
- Rating
- 4.7/5
- Reviews
- 44
- Age
- 7mo ago

100FT 16AWG 16/2 AWG Red Black Hookup Electrical Wire LED Strips Extension Cord 12V/24V DC Cable 16 Gauge Wire 2 Conductors Flexible Low Voltage Cable for in-Home Autos Schools use
- Price
- $11.76
- Rating
- 4.7/5
- Reviews
- 151
- Age
- 10mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
18
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
60%
Top 20: 94%
Open market
18%
- VIABRICO25%
- Tyumen19%
- NAOEVO14%
- HONENCN11%
- Haerkn7%
- energeaster6%
- Open — no brand owns it (8 brands, 18%)
Demand
Red and Black Wire search demand
Weekly searches over the year. Pick a range.
Search terms
Top Red and Black Wire search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- red and black wire17K/yr
- positive and negative wires10K/yr
- black and red wire6K/yr
- red black wire5K/yr
- red and black speaker wire5K/yr
- red and black wire 12v4K/yr
- positive negative wire2K/yr
Reviews and returns
What reviews say buyers love and hate about Red and Black Wire
We read the reviews and the return reasons for every product selling here.
“Crappy wire”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Red and Black Wire questions
Answered from the same tracked data.









