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Recessed Outlet

Fail

Returns run at 7.7% of orders, so Recessed Outlet is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$610K/yr524K searches / yr
90-day growth
-3.5%search demand this quarter
Competition
59%top-5 click share · 16 brands · 56 sellers

Flapen Score

Recessed Outlet against its category

The dotted line is the Tools & Home Improvement average. Past it, Recessed Outlet is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Recessed Outlet market on Amazon at a glance

Shoppers on Amazon United States searched for Recessed Outlet 524K times last year and spent an estimated $610K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

4.4% of searches ended in a purchase last week.

Shoppers searched for this 524K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $610K a year.

Searches, last 12 months
524K
Growth, 90 days vs prior 90
-3.5%
Conversion, latest week
4.4%
Market size, estimated
$610Ka year
Peak month
January1.7× the quietest month
Top search term
recessed outlet162K searches a year

02 · Price

A sale here is worth $26.63.

Listings sell for $26.63 on average, from $9.09 to $62.77. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At $26.63 that is $33K to $40K a year per listing.

Average price
$26.63inside the $15 to $100 sweet spot
Price range
$9.09–$62.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
25K–30K
Units per listing a year
1,250–1,500
Revenue per listing a year
$33K–$40K
Returns
7.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #119 within Electrical Boxes, Conduits & Fittings. It carries 743 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#119in Electrical Boxes, Conduits & Fittings
Average rating
4.52 starsAmazon United States average 4.42 stars
Average reviews
743per listing
Listings tracked
21

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
46 months

Products

Top Recessed Outlet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 59% of clicks. Leaders hold, but buyers still shop past them.

$0$30K$61K$91K$122K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 flat

Sellers

56

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

59%

Top 20: 99%

Open market

22%

  • Leviton26%
  • TOPGREENER16%
  • Dremica15%
  • Magaliyo10%
  • Mount-It!7%
  • ZEXMTE4%

Demand

Recessed Outlet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KHoliday '24Prime Day '25Spike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 1.7×

Search terms

Top Recessed Outlet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • recessed outlet162K/yr
  • recessed outlet box89K/yr
  • recessed tv outlet box50K/yr
  • recessed wall outlet33K/yr
  • recessed power outlet26K/yr
  • recessed outlet for wall mount tv18K/yr
  • recessed outlet box for wall mount tv30K/yr
  • recessed electrical outlet13K/yr
  • behind tv outlet box17K/yr
  • recessed usb outlet12K/yr

Reviews and returns

What reviews say buyers love and hate about Recessed Outlet

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Assembly/Installation”
12%of negative reviews mention “Assembly/Installation”
7.7%of orders come back
“can be challenging to install”
A buyer, on “Assembly/Installation”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Recessed Outlet questions

Answered from the same tracked data.