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Recessed Lighting 6 Inch

Fail

The top 5 brands take 94% of clicks, so Recessed Lighting 6 Inch is a Fail.

Flapen Score
48
48 / 100
Ranks 4,568 of 9,536 Tools & Home Improvement niches · on the category median
Market size
$5.9M/yr2.8M searches / yr
90-day growth
-8.4%search demand this quarter
Competition
55%top-5 click share · 9 brands · 46 sellers

Flapen Score

Recessed Lighting 6 Inch against its category

The dotted line is the Tools & Home Improvement average. Past it, Recessed Lighting 6 Inch is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Recessed Lighting 6 Inch market on Amazon at a glance

Shoppers on Amazon United States searched for Recessed Lighting 6 Inch 2.8M times last year and spent an estimated $5.9M. The top 5 brands take 94% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

3.5% of searches ended in a purchase last week.

Shoppers searched for this 2.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.9M a year.

Searches, last 12 months
2.8M
Growth, 90 days vs prior 90
-8.4%
Conversion, latest week
3.5%
Market size, estimated
$5.9Ma year
Peak month
November1.3× the quietest month
Top search term
recessed lighting 6 inch486K searches a year

02 · Price

A sale here is worth $60.43.

Listings sell for $60.43 on average, from $17.94 to $109.34. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 4,000 to 5,000 of them. At $60.43 that is $242K to $302K a year per listing.

Average price
$60.43inside the $15 to $100 sweet spot
Price range
$17.94–$109.34
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
100K–125K
Units per listing a year
4,000–5,000
Revenue per listing a year
$242K–$302K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #17 within Recessed Lighting. It carries 1,838 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#17in Recessed Lighting
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
1,838per listing
Listings tracked
24

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Recessed Lighting 6 Inch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 55% of clicks. Leaders hold, but buyers still shop past them.

$0$296K$593K$889K$1.2M101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 flat

Sellers

46

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

55%

Top 20: 96%

Open market

4%

  • Amico49%
  • Ensenior24%
  • DAMINY14%
  • FREELICHT4%
  • Sunco Lighting2%
  • Feit Electric2%
  • Open — no brand owns it (3 brands, 4%)

Demand

Recessed Lighting 6 Inch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KHoliday '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Recessed Lighting 6 Inch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • recessed lighting 6 inch486K/yr
  • recessed lights210K/yr
  • can lights254K/yr
  • recessed lighting368K/yr
  • led can lights124K/yr
  • led recessed lighting 6 inch117K/yr
  • recessed light fixtures89K/yr
  • amico 6 inch led recessed lighting89K/yr
  • 6 inch led recessed light78K/yr
  • can lights for ceiling 6 inch94K/yr

Reviews and returns

What reviews say buyers love and hate about Recessed Lighting 6 Inch

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Brightness/Shine/Glow”
16%of negative reviews mention “Bulb Flicker/Dimming/Color”
4.1%of orders come back
“Flickering already”
A buyer, on “Bulb Flicker/Dimming/Color”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Recessed Lighting 6 Inch questions

Answered from the same tracked data.