Skip to content
36

recessed light with night light

Skip it

Soft demand (-17.3% this quarter) — this niche doesn't clear our bar today.

Market size 22Growth 16Conversion 25Competition 61Returns 24Price range 65Avg price 86Brand share 24Review moat 77Quality gap 28

Avg price

Great$70.62

avg listing price — sweet spot $15–$100

Review moat

Great467.1

avg incumbent reviews — the moat a new listing must climb

Price range

Good$24.73–$141.33

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good48%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad2.0%

search→purchase rate — share of searches ending in a sale

Brand share

Bad91%

top-5 brand share — brand-locked demand

Returns

Bad5.3%

return rate — above 5% kills the launch gate

Market size

Bad$86K

$86K/yr · 62K searches

Growth

Bad-17.3%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, recessed light with night light is a $86K/yr Amazon United States market (62K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Feb–Mar. Verdict: Skip it — 36/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

recessed light with night light market data

Units sold / yr
2K–3K
avg 0–100/product
Revenue / yr
$141K–$177K
units × avg price
Conversion rate
2.0%
Avg BSR
#374
Page quality
0%
Prime
100%
Sponsored
97%
Out of stock
0.6%
Avg brand age
34 months
Avg seller age
152 days

Competition & brand share

The top 5 products take 48% of clicks — established leaders, but buyers still shop beyond them.

Brands

10 rising

Sellers

13

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

48%

Top 20: 86%

Open market

5%

  • Amico52%
  • FREELICHT14%
  • Sunco Lighting14%
  • POWERASIA6%
  • Ensenior4%
  • Meconard4%
  • Open — no brand owns it (4 brands, 5%)

Demand & seasonality

Weekly Amazon search volume, last 97 weeks — -17.3% search growth over the last 90 days.
4K3KHoliday '24Prime Day '25Spike '25Black Friday '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 2.5×

Top recessed light with night light search terms

  • recessed light with night light9K/yr
  • recessed lighting 6 inch with night light8K/yr
  • recessed lights with night light7K/yr
  • can lights with night light7K/yr
  • recessed lighting with night light7K/yr
  • retrofit led recessed lighting 6 inch with night light3K/yr
  • led can lights with night light3K/yr
  • 6 led recessed light with night light2K/yr
  • can light with night light3K/yr
  • 6 inch led recessed light with night light3K/yr
All search terms

Top recessed light with night light products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$4K10%$9K15%$13K20%$17K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about recessed light with night light

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow37%

“GREAT LIGHTS”

Assembly/Installation18%

“Easy Install”

Quality-Overall12%

“The lights are good quality”

Night Vision8%

“the night light feature looks great”

Value For Money5%

“Great Value”

Ease Of Use3%

“Easy to use”

Design-Overall2%

“Works great looks nice”

Advertised Vs Actual Product2%

“works as advertised”

Bulb Flicker/Dimming/Color2%

“The dimming feature is a plus”

Size-Overall1%

“Fit perfectly”

What buyers complain about

Bulb Flicker/Dimming/Color12%

“Flickering”

Durability9%

“many they break easy while installing”

Brightness/Shine/Glow9%

“Size with Brightness Too Big For A Home”

Quality-Overall7%

“These are honestly terrible”

Size-Overall7%

“Too small”

Color4%

“2 lights are yellow not HAPPY”

Design-Overall4%

“a bad design”

Assembly/Installation4%

“I struggled with my first installation because I thought I knew what I was doing”

Functionality-Overall3%

“This doesn't work where I wanted to put it”

Advertised Vs Actual Product2%

“They're advertisement said they're dimmable”

Top return reasons

Size-Overall42%
Advertised Vs Actual Product8%
Brightness/Shine/Glow6%
Compatibility-Overall6%
Bulb Flicker/Dimming/Color6%
Defective Material/Parts5%
Functionality-Overall5%
Value For Money4%
Assembly/Installation4%
Color3%

Common questions

Is recessed light with night light profitable to sell on Amazon United States?
The niche generates $86K/yr across 31 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -17.3%. Flapen's verdict: Skip it (36/100).
How competitive is the recessed light with night light niche?
10 brands and 13 sellers compete. The top 5 products take 48% of clicks and top 5 brands hold 91% of demand.
What do buyers complain about in recessed light with night light?
Top complaints mined from reviews: Bulb Flicker/Dimming/Color, Durability, Brightness/Shine/Glow. The return rate is 5.3% — above our launch gate.
When does demand for recessed light with night light peak?
Demand peaks in Feb–Mar; the busiest month runs 2.5× the quietest.
What does it cost to enter the recessed light with night light niche?
Listings span $24.73–$141.33; the average listing price is $70.62 (sweet spot $15–$100). The average incumbent carries 467 reviews — the moat a new listing must climb.