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Ramadan Lights

Fail

Demand is soft, at -95.9% this quarter, so Ramadan Lights is a Fail.

Flapen Score
42
42 / 100
Ranks 6,968 of 9,536 Tools & Home Improvement niches · −6 vs the category median of 48
Market size
$27K/yr247K searches / yr
90-day growth
-95.9%search demand this quarter
Competition
43%top-5 click share · 24 brands · 38 sellers

Flapen Score

Ramadan Lights against its category

The dotted line is the Tools & Home Improvement average. Past it, Ramadan Lights is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Ramadan Lights market on Amazon at a glance

Shoppers on Amazon United States searched for Ramadan Lights 247K times last year and spent an estimated $27K. The top 5 brands take 54% of clicks. Demand peaks in Feb–Mar. Flapen scores it 42 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 247K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -95.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
247K
Growth, 90 days vs prior 90
-95.9%
Conversion, latest week
0.7%
Market size, estimated
$27Ka year
Peak month
February92.1× the quietest month
Top search term
star and moon lights11K searches a year

02 · Price

A sale here is worth $16.51.

Listings sell for $16.51 on average, from $8.10 to $30.63. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $16.51 that is $2K to $4K a year per listing.

Average price
$16.51inside the $15 to $100 sweet spot
Price range
$8.10–$30.63
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #1,272 within String Lights. It carries 2,495 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
100%
Out of stock, average day
5.6%
Average rank
#1,272in String Lights
Average rating
4.24 starsAmazon United States average 4.42 stars
Average reviews
2,495per listing
Listings tracked
32

04 · Newcomers

Amazon counts 0 of last year's 9 launches as successful.

9 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Ramadan Lights products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

$0$806$2K$2K$3K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

24 falling

Sellers

38

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

43%

Top 20: 86%

Open market

39%

  • Dazzle Bright15%
  • Whimsigoth13%
  • Gooyule12%
  • KEPABIGLE8%
  • ALFEUND7%
  • PilavAloo7%

Demand

Ramadan Lights search demand

Weekly searches over the year, seasonality beneath. Pick a range.

90K70KSpike '24Holiday '24Spike '25Spike '26DecMarJunAugNovMarMay

Peak months: Feb, Mar · busiest ÷ quietest = 92.1×

Search terms

Top Ramadan Lights search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • star and moon lights11K/yr
  • moon and star lights13K/yr
  • ramadan lights143K/yr
  • eid lights9K/yr
  • ramadan string lights7K/yr
  • ramadan led lights2K/yr
  • ramadan lights decorations19K/yr
  • ramadan light12K/yr
  • eid lights decorations for home4K/yr
  • ramadan decorations lights6K/yr

Reviews and returns

What reviews say buyers love and hate about Ramadan Lights

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Brightness/Shine/Glow”
19%of negative reviews mention “Durability”
4.0%of orders come back
“Did not last”
A buyer, on “Durability”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Ramadan Lights questions

Answered from the same tracked data.