Rainbow Ornaments

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -51.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $13K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

-51.9%

Conversion, latest week

1.4%

Market size, estimated

$13Ka year

Peak month

November117.8× the quietest month

Top search term

rainbow ornaments25K searches a year

Listings sell for $13.14 on average, from $7.81 to $23.60. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $13.14 that is $0 to $1K a year per listing.

Average price

$13.14under the $15 to $100 sweet spot

Price range

$7.81–$23.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

2K–3K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.5%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 33.5% of listings are out of stock. The average listing ranks #3,540 within Novelty Lighting. It carries 120 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

100%

Out of stock, average day

33.5%

Average rank

#3,540in Novelty Lighting

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

120per listing

Listings tracked

15

4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

34 months