Radiant Barrier
MaybeThe top 5 brands take only 52% of clicks. But prices span $11.15–$378.94, mostly outside the sweet spot, so Radiant Barrier is a Maybe.
- Flapen Score
- 57 / 100Top 15% of 9,536 Tools & Home Improvement niches · +9 vs the category median of 4857
- Market size
- $283K/yr109K searches / yr
- 90-day growth
- +46.2%search demand this quarter
- Competition
- 43%top-5 click share · 24 brands · 59 sellers
Flapen Score
Radiant Barrier against its category
The dotted line is the Tools & Home Improvement average. Past it, Radiant Barrier is stronger. Inside it, weaker.
Market
The Radiant Barrier market on Amazon at a glance
Shoppers on Amazon United States searched for Radiant Barrier 109K times last year and spent an estimated $283K. The top 5 brands take 52% of clicks. Demand peaks in May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
2.6% of searches ended in a purchase last week.
Shoppers searched for this 109K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +46.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $283K a year.
- Searches, last 12 months
- 109K
- Growth, 90 days vs prior 90
- +46.2%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $283Ka year
- Peak month
- July4.8× the quietest month
- Top search term
- radiant barrier47K searches a year
02 · Price
A sale here is worth $98.67.
Listings sell for $98.67 on average, from $11.15 to $378.94. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $98.67 that is $0 to $10K a year per listing.
- Average price
- $98.67inside the $15 to $100 sweet spot
- Price range
- $11.15–$378.94
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$10K
- Returns
- 2.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
93% of listings pay for placement with sponsored ads. 69% ship with Prime. On an average day, 0.8% of listings are out of stock. The average listing ranks #219 within Weatherproofing. It carries 800 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 93%
- Prime listings
- 69%
- Out of stock, average day
- 0.8%
- Average rank
- #219in Weatherproofing
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 800per listing
- Listings tracked
- 42
04 · Newcomers
Amazon counts 6 of last year's 10 launches as successful.
10 products launched here in the last 12 months. Amazon counts 6 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 10
- Successful launches
- 6Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Radiant Barrier products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
US Energy Products Radiant Barrier Insulation 1000 sqft (4ft Wide) Commercial Grade Perforated No Tear Green Energy Radiant Barrier Reflective Insulation Solar Attic Foil Roof House Wrap SCIF RIFD
- Price
- $142.53
- Rating
- 4.6/5
- Reviews
- 588
- Age
- 11y ago

RadiantGUARD Radiant Barrier Xtreme Attic Insulation 1000 sq ft 4 x 250ft
- Price
- $176.71
- Rating
- 4.7/5
- Reviews
- 759
- Age
- 13y ago

ZXQDRE Radiant Barrier Insulation Roll 1000 Sq Ft Double Reflective Perforated Attic Foil for Heat Shield & Energy Savings Heavy Duty Foil Insulation Thermal Barrier Easy DIY Installation
- Price
- $127.56
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

Reflective Bubble Insulation Sheet Double Side Aluminum Foil Bubble Shield Aluminum Foil Thermal Insulation Radiant Barrier for Windows RV Roof Garage Door (23.6IN X 10FT)
- Price
- $13.86
- Rating
- 4.6/5
- Reviews
- 1,980
- Age
- 2y ago

MRPAPA Double Reflective Insulation Foam 48 x 10 Ft Reflective Window Radiant Barrier B2 Fireproof Bubble Insulation Roll for Keep Heat Thermal Heat Block Shield - Engineered Foil
- Price
- $23.63
- Rating
- 4.5/5
- Reviews
- 518
- Age
- 2y ago
Trending
90-day click momentum
VEVOR Double Reflective Insulation Roll Woven Fabric Radiant Barrier 0.006 in 48 in x 250 ft Aluminum Foil PE Woven Cloth Heat Reflective Shield Thermal Insulation Roll for Window RV Roof
- Price
- $106.49
- Rating
- 4.4/5
- Reviews
- 397
- Age
- 1y ago

Double Sided Reflective Foil Bubble Insulation Roll Radiant Barrier Aluminum Thermal Insulation Heat & Moisture Resistant Double Bubble Wrap for Attic Garage Roof Walls (125 ft x 12 in)
- Price
- $61.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Pangda 333 Sqft (16in x 250ft) Radiant Barrier Insulation Roll Heavy Duty Commercial Grade Double Sided Perforated Reflective Foil Foil House Wrap and Thermal Heat Shield
- Price
- $59.74
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago

EcoFoil Double Bubble Insulation Roll 48 x 75 (300 sq. ft.) 6.35mm Thick Made-in-USA Double Bubble Reflective Foil Insulation Roll for Cold & Warm Climates Radiant Barrier Foil Color
- Price
- $165.73
- Rating
- 4.8/5
- Reviews
- 17
- Age
- 1y ago

ZXQDRE Radiant Barrier Insulation Roll 1000 Sq Ft Double Reflective Perforated Attic Foil for Heat Shield & Energy Savings Heavy Duty Foil Insulation Thermal Barrier Easy DIY Installation
- Price
- $127.56
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago
Newest
by launch date
Double Sided Reflective Foil Bubble Insulation Roll Radiant Barrier Aluminum Thermal Insulation Heat & Moisture Resistant Double Bubble Wrap for Attic Garage Roof Walls (125 ft x 12 in)
- Price
- $61.89
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago

Pangda 333 Sqft (16in x 250ft) Radiant Barrier Insulation Roll Heavy Duty Commercial Grade Double Sided Perforated Reflective Foil Foil House Wrap and Thermal Heat Shield
- Price
- $59.74
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 6mo ago

ZXQDRE Radiant Barrier Insulation Roll 1000 Sq Ft Double Reflective Perforated Attic Foil for Heat Shield & Energy Savings Heavy Duty Foil Insulation Thermal Barrier Easy DIY Installation
- Price
- $127.56
- Rating
- 4.0/5
- Reviews
- 8
- Age
- 6mo ago

VEVOR Double Reflective Insulation Roll Perforated Woven Fabric Radiant Barrier 0.15mm 48 in x 125 ft Double-Sided Aluminum Foil Heat Reflective Shield Thermal Insulation Roll for Window RV Roof
- Price
- $66.07
- Rating
- 4.5/5
- Reviews
- 81
- Age
- 11mo ago

VEVOR Double Reflective Insulation Roll Perforated Woven Fabric Radiant Barrier 0.15mm 48 in x 250 ft Double-Sided Aluminum Foil Heat Reflective Shield Thermal Insulation Roll for Window RV Roof
- Price
- $102.10
- Rating
- 5.0/5
- Reviews
- 15
- Age
- 11mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.
Brands
24 rising
Sellers
59
Top-5 brand share
52%
Top 20: 97%
Top-5 click share
43%
Top 20: 80%
Open market
42%
- AES14%
- RadiantGUARD14%
- ZXQDRE9%
- VEVOR8%
- FONUNO7%
- INSULATION MARKETPLACE6%
Demand
Radiant Barrier search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul · busiest ÷ quietest = 4.8×
Search terms
Top Radiant Barrier search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- radiant barrier47K/yr
- radiant barrier insulation roll16K/yr
- double bubble insulation18K/yr
- insulated bubble wrap7K/yr
- thermal bubble wrap7K/yr
- window foil4K/yr
- double bubble foil insulation roll3K/yr
- shipping insulation4K/yr
- double bubble insulation roll4K/yr
Reviews and returns
What reviews say buyers love and hate about Radiant Barrier
We read the reviews and the return reasons for every product selling here.
“Very thick material, unexpectedly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Radiant Barrier questions
Answered from the same tracked data.









