Putty Knife

Shoppers searched for this 858K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 15.7% of those searches ended in a purchase. Searches in the last 90 days moved +7.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $964K a year.

Searches, last 12 months

858K

Growth, 90 days vs prior 90

+7.5%

Conversion, latest week

15.7%

Market size, estimated

$964Ka year

Peak month

May1.5× the quietest month

Top search term

putty knife447K searches a year

Listings sell for $7.16 on average, from $3.22 to $13.85. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 6,000 to 8,000 of them. At $7.16 that is $43K to $57K a year per listing.

Average price

$7.16under the $15 to $100 sweet spot

Price range

$3.22–$13.85

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

125K–150K

Units per listing a year

6,000–8,000

Revenue per listing a year

$43K–$57K

Returns

0.9%of orders · Amazon United States median 2.1%

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Painting Supplies & Tools. It carries 2,159 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings

93%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Painting Supplies & Tools

Average rating

4.68 starsAmazon United States average 4.42 stars

Average reviews

2,159per listing

Listings tracked

15

2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

51 months