Purple Light

Shoppers searched for this 142K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months

142K

Growth, 90 days vs prior 90

+8.6%

Conversion, latest week

2.8%

Market size, estimated

$55Ka year

Peak month

October11.6× the quietest month

Top search term

purple light43K searches a year

Listings sell for $13.61 on average, from $5.60 to $38.57. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $13.61 that is $0 to $1K a year per listing.

Average price

$13.61under the $15 to $100 sweet spot

Price range

$5.60–$38.57

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

6K–8K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.4%of orders · Amazon United States median 2.1%

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.3% of listings are out of stock. The average listing ranks #153 within Novelty Lighting. It carries 6,572 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

86%

Prime listings

100%

Out of stock, average day

7.3%

Average rank

#153in Novelty Lighting

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

6,572per listing

Listings tracked

66

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

41 months