Purple Fairy Lights

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +6.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months

144K

Growth, 90 days vs prior 90

+6.0%

Conversion, latest week

5.1%

Market size, estimated

$77Ka year

Peak month

October12.7× the quietest month

Top search term

purple fairy lights69K searches a year

Listings sell for $10.54 on average, from $4.28 to $22.60. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $10.54 that is $3K to $5K a year per listing.

Average price

$10.54under the $15 to $100 sweet spot

Price range

$4.28–$22.60

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

$3K–$5K

Returns

3.9%of orders · Amazon United States median 2.1%

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.6% of listings are out of stock. The average listing ranks #348 within String Lights. It carries 3,296 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings

79%

Prime listings

100%

Out of stock, average day

13.6%

Average rank

#348in String Lights

Average rating

4.47 starsAmazon United States average 4.42 stars

Average reviews

3,296per listing

Listings tracked

48

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months