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Pur Water Filter Replacement Faucet

Fail

The top 5 brands take 94% of clicks, so Pur Water Filter Replacement Faucet is a Fail.

Flapen Score
49
49 / 100
Top 44% of 9,536 Tools & Home Improvement niches · +1 vs the category median of 48
Market size
$311K/yr107K searches / yr
90-day growth
+6.6%search demand this quarter
Competition
74%top-5 click share · 7 brands · 23 sellers

Flapen Score

Pur Water Filter Replacement Faucet against its category

The dotted line is the Tools & Home Improvement average. Past it, Pur Water Filter Replacement Faucet is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pur Water Filter Replacement Faucet market on Amazon at a glance

Shoppers on Amazon United States searched for Pur Water Filter Replacement Faucet 107K times last year and spent an estimated $311K. The top 5 brands take 94% of clicks. Demand peaks in Jan–Nov. Flapen scores it 49 out of 100, a Fail.

01 · Demand

12.3% of searches ended in a purchase last week.

Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 12.3% of those searches ended in a purchase. Searches in the last 90 days moved +6.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $311K a year.

Searches, last 12 months
107K
Growth, 90 days vs prior 90
+6.6%
Conversion, latest week
12.3%
Market size, estimated
$311Ka year
Peak month
January2.2× the quietest month
Top search term
pur faucet filter replacement35K searches a year

02 · Price

A sale here is worth $23.61.

Listings sell for $23.61 on average, from $10.61 to $49.52. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 750 to 1,000 of them. At $23.61 that is $18K to $24K a year per listing.

Average price
$23.61inside the $15 to $100 sweet spot
Price range
$10.61–$49.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
750–1,000
Revenue per listing a year
$18K–$24K
Returns
0.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

75% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #4 within Water Filtration & Softeners. It carries 16,068 reviews at 4.61 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#4in Water Filtration & Softeners
Average rating
4.61 starsAmazon United States average 4.42 stars
Average reviews
16,068per listing
Listings tracked
12

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
62 months

Products

Top Pur Water Filter Replacement Faucet products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

$0$31K$62K$93K$124K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 rising

Sellers

23

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

2%

  • PUR50%
  • AQUA CREST27%
  • iSingo9%
  • Cabiclean4%
  • Fil-fresh4%
  • Waterdrop4%
  • Open — no brand owns it (1 brand, 2%)

Demand

Pur Water Filter Replacement Faucet search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KSpike '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 2.2×

Search terms

Top Pur Water Filter Replacement Faucet search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pur faucet filter replacement35K/yr
  • pur water filter replacement faucet26K/yr
  • pur sink filter replacement10K/yr
  • pur replacement filter for faucet6K/yr
  • pur filter replacement faucet7K/yr
  • pur faucet water filter replacement3K/yr
  • pur water filter faucet replacement3K/yr
  • pur water faucet filter replacement3K/yr
  • pur plus faucet filter replacement5K/yr
  • rf-9999 pur water filter replacement2K/yr

Reviews and returns

What reviews say buyers love and hate about Pur Water Filter Replacement Faucet

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Filtration”
38%of negative reviews mention “Filtration”
0.7%of orders come back
“Do not filter well”
A buyer, on “Filtration”38% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Pur Water Filter Replacement Faucet questions

Answered from the same tracked data.