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Pull Chain Light Fixture

Maybe

Products sell for $26.84 on average, inside the sweet spot. But demand is soft, at -13.1% this quarter, so Pull Chain Light Fixture is a Maybe.

Flapen Score
63
63 / 100
Top 4% of 9,536 Tools & Home Improvement niches · +15 vs the category median of 48
Market size
$623K/yr473K searches / yr
90-day growth
-13.1%search demand this quarter
Competition
33%top-5 click share · 30 brands · 86 sellers

Flapen Score

Pull Chain Light Fixture against its category

The dotted line is the Tools & Home Improvement average. Past it, Pull Chain Light Fixture is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pull Chain Light Fixture market on Amazon at a glance

Shoppers on Amazon United States searched for Pull Chain Light Fixture 473K times last year and spent an estimated $623K. The top 5 brands take 51% of clicks. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 473K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -13.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $623K a year.

Searches, last 12 months
473K
Growth, 90 days vs prior 90
-13.1%
Conversion, latest week
4.9%
Market size, estimated
$623Ka year
Peak month
January1.3× the quietest month
Top search term
pull chain light fixture139K searches a year

02 · Price

A sale here is worth $26.84.

Listings sell for $26.84 on average, from $4.01 to $89.99. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 250 to 500 of them. At $26.84 that is $7K to $13K a year per listing.

Average price
$26.84inside the $15 to $100 sweet spot
Price range
$4.01–$89.99
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
250–500
Revenue per listing a year
$7K–$13K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #579 within Light Sockets. It carries 1,152 reviews at 4.47 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
98%
Out of stock, average day
2.8%
Average rank
#579in Light Sockets
Average rating
4.47 starsAmazon United States average 4.42 stars
Average reviews
1,152per listing
Listings tracked
47

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Pull Chain Light Fixture products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

$0$19K$37K$56K$75K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

30 rising

Sellers

86

Top-5 brand share

51%

Top 20: 92%

Top-5 click share

33%

Top 20: 72%

Open market

45%

  • Leviton19%
  • Westinghouse14%
  • Pass & Seymour9%
  • Ultralux5%
  • KEESFU4%
  • KEPLUG4%

Demand

Pull Chain Light Fixture search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Pull Chain Light Fixture search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • pull chain light fixture139K/yr
  • pull string light fixture70K/yr
  • ceiling light with pull chain45K/yr
  • pull chain light21K/yr
  • light fixture with pull chain23K/yr
  • closet light with pull chain18K/yr
  • pull string light18K/yr
  • pull cord light fixture19K/yr
  • light with pull chain17K/yr
  • pull chain ceiling light16K/yr

Reviews and returns

What reviews say buyers love and hate about Pull Chain Light Fixture

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
18%of negative reviews mention “Durability”
2.1%of orders come back
“broke the glass”
A buyer, on “Durability”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Pull Chain Light Fixture questions

Answered from the same tracked data.