pull chain light fixture
Worth a lookShows a sweet-spot price point ($26.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$26.84avg listing price — sweet spot $15–$100
Price range
Great$4.01–$89.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great51%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Returns
Good2.1%return rate — above 5% kills the launch gate
Market size
Good$623K$623K/yr · 473K searches
Review moat
Good1,152.02avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.9%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United States niche tracking, pull chain light fixture is a $623K/yr Amazon United States market (473K searches/yr). The top 5 brands hold 51% of demand. Verdict: Worth a look — 63/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
pull chain light fixture market data
- Units sold / yr
- 20K–25K
- avg 250–500/product
- Revenue / yr
- $537K–$671K
- units × avg price
- Conversion rate
- 4.9%
- Avg BSR
- #579
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 77%
- Out of stock
- 2.8%
- Avg brand age
- 39 months
- Avg seller age
- 178 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
30 rising
Sellers
86
Top-5 brand share
51%
Top 20: 92%
Top-5 click share
33%
Top 20: 72%
Open market
45%
- Leviton19%
- Westinghouse14%
- Pass & Seymour9%
- Ultralux5%
- KEESFU4%
- KEPLUG4%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -13.1% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top pull chain light fixture search terms
- pull chain light fixture139K/yr
- pull string light fixture70K/yr
- ceiling light with pull chain45K/yr
- pull chain light21K/yr
- light fixture with pull chain23K/yr
- closet light with pull chain18K/yr
- pull string light18K/yr
- pull cord light fixture19K/yr
- light with pull chain17K/yr
- pull chain ceiling light16K/yr
Top pull chain light fixture products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Leviton One-Piece Urea Outlet Box Mount Incandescent Lampholder Pull Chain 8827-CW1 White
Leviton$7.824.5★2,395 rev
Legrand Pass & Seymour S865WCC18 250W 250V Medium Base A26 Lampholder Plastic 15 Amp Outlet Pull Chain White (1 Count)
Pass & Seymour$8.354.6★2,498 rev
Westinghouse 6720800 One-Light Flush-Mount Interior Ceiling Fixture with Pull Chain Brushed Nickel Finish with White Glass Globe
Westinghouse$16.364.6★781 rev
Motion Sensor Ceiling Light Wired LED Flush Mount Ceiling Light Fixture
KEPLUG$17.774.3★1,567 rev
Westinghouse Lighting 6-Inch Ceiling Fixture White
Westinghouse$18.644.6★983 rev
Newest
by launch date
KEESFU Semi Flush Mount Ceiling Light in Black Vintage Glass Ceiling Light with Pull Chain Switch Modern Black Hallway Light Fixture for Bedroom Kitchen Hallway Entryway
KEESFU$36.3610 rev
KEESFU Semi Flush Mount Ceiling Light in Gold Bronze Vintage Glass Ceiling Light with Pull Chain Switch Modern Gold Hallway Light Fixture for Bedroom Kitchen Hallway Entryway
KEESFU$36.8410 rev
Motion Sensor Ceiling Light Wired LED Flush Mount Ceiling Light Fixture
KEPLUG$17.771,567 rev
Zoiinet 500W Remote Control Light Bulb Socket Wireless Light Switch for Pull Chain Lighting Fixture E26 E27 Bulbs Base Holder Programmable No Wiring Needed for Bedroom Stair Closet & Garage
Zoiinet$21.04515 rev
Maxxima Plastic Lamp Holder E26 Socket Featuring Pull Chain 2 Pack
Maxxima$14.3562 rev
Trending
90-day click momentumKEESFU Semi Flush Mount Ceiling Light in Black Vintage Glass Ceiling Light with Pull Chain Switch Modern Black Hallway Light Fixture for Bedroom Kitchen Hallway Entryway
KEESFU$36.364.8★
Eaton 659-SP 660-Watt 250-volt Medium Base Ceiling Receptacle Lamp Holder with Pull Chain Porcelain White
Eaton$9.564.2★
Westinghouse 6720800 One-Light Flush-Mount Interior Ceiling Fixture with Pull Chain Brushed Nickel Finish with White Glass Globe
Westinghouse$16.364.6★
KEESFU Semi Flush Mount Ceiling Light in Gold Bronze Vintage Glass Ceiling Light with Pull Chain Switch Modern Gold Hallway Light Fixture for Bedroom Kitchen Hallway Entryway
KEESFU$36.844.8★
Maxxima Plastic Lamp Holder E26 Socket Featuring Pull Chain 2 Pack
Maxxima$14.354.4★
What buyers say about pull chain light fixture
What buyers praise and complain about, mined from review topics.What buyers love
“Awesome quality”
“As Advertised”
“Excellent price”
“Installed today, it looks great”
“Great brightness”
“Seems to work great”
“easy to use”
“Easy switches”
“Great fit”
“Nice looking and sturdy”
What buyers complain about
“broke the glass”
“This company apparently has very poor quality control”
“Does not work consistently”
“Too short”
“Very brittle porcelain”
“so of course it cost more”
“The switch on this particular device was very hard to operate”
“Disappointed at the lighting brightness”
“Cheap button”
“When I tried to put it up the inside came apart”
Top return reasons
Common questions
- Is pull chain light fixture profitable to sell on Amazon United States?
- The niche generates $623K/yr across 47 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -13.1%. Flapen's verdict: Worth a look (63/100).
- How competitive is the pull chain light fixture niche?
- 30 brands and 86 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 51% of demand.
- What do buyers complain about in pull chain light fixture?
- Top complaints mined from reviews: Durability, Quality-Overall, Functionality-Overall. The return rate is 2.1%.
- When does demand for pull chain light fixture peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the pull chain light fixture niche?
- Listings span $4.01–$89.99; the average listing price is $26.84 (sweet spot $15–$100). The average incumbent carries 1,152 reviews — the moat a new listing must climb.