Is puck lights profitable to sell on Amazon United States?

The niche generates $987K/yr across 29 tracked products. 5 of 6 products launched in the last 360 days are still selling. 90-day search growth is +6.9%. Flapen's verdict: Launch it (57/100).

How competitive is the puck lights niche?

20 brands and 34 sellers compete. The top 5 products take 52% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in puck lights?

Top complaints mined from reviews: Charging, Battery Life, Durability. The return rate is 2.3%.

When does demand for puck lights peak?

Demand peaks in Oct; the busiest month runs 1.6× the quietest.

What does it cost to enter the puck lights niche?

Listings span $7.26–$39.19; the average listing price is $18.81 (sweet spot $15–$100). The average incumbent carries 6,083 reviews — the moat a new listing must climb.

puck lights

Launch it

A $987K/yr market growing +6.9% this quarter with returns at 2.3% — clears our launch bar.

Avg price

Great$18.81

avg listing price — sweet spot $15–$100

Market size

Great$987K

$987K/yr · 1.6M searches

Price range

Great$7.26–$39.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.3%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Competition

Good52%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Growth

Okay+6.9%

90-day search growth — must beat 0% to launch

Review moat

Bad6,083

avg incumbent reviews — the moat a new listing must climb

According to Flapen's Amazon United States niche tracking, puck lights is a $987K/yr Amazon United States market (1.6M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Oct. Verdict: Launch it — 57/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

puck lights market data

Units sold / yr: 60K–80K; avg 1,500–2,000/product
Revenue / yr: $1.1M–$1.5M; units × avg price
Conversion rate: 3.2%
Avg BSR: #52
Page quality: 0%
Prime: 100%
Sponsored: 93%
Out of stock: 0.8%
Avg brand age: 43 months
Avg seller age: 156 days

Competition & brand share

The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

52%

Top 20: 91%

Open market

27%

EZVALO23%
BLS20%
VICOX9%
STAR-SPANGLED9%
Amazon Basics8%
SEMSMOKS4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +6.9% search growth over the last 90 days.

Peak months: Oct · busiest ÷ quietest = 1.6×

Open Trend

Top puck lights search terms

puck lights631K/yr +12.0%2.2% conv.
puck lights with remote219K/yr -1.2%2.0% conv.
led puck lights155K/yr -2.0%1.9% conv.
rechargeable puck lights93K/yr +10.0%1.7% conv.
puck light95K/yr +2.1%2.4% conv.
puck lights rechargeable66K/yr -1.2%2.2% conv.
puck lights under cabinet23K/yr +24.5%2.3% conv.
puck lights battery operated69K/yr -17.6%3.9% conv.
rechargeable puck lights with remote50K/yr -3.5%1.6% conv.
under cabinet puck lights26K/yr +47.5%1.5% conv.

All search terms

Top puck lights products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

BLS LED Puck Lights with Remote Control Wireless Under Cabinet & Closet Lighting RGB 13 Color Changing Lights with Dimmer Timer & AA Battery Operated Push Touch Stick on for Night White 6 Pack

BLS$18.154.3★4,676 rev

EZVALO 6-Pack RGB Under Cabinet Lights with Remote Rechargeable Motion Sensor Puck Lights 3 Color Temps 12 RGB Colors Dimmable Magnetic Stick On Lights for Counters Closets Shelves

EZVALO$29.614.5★4,028 rev

Tap Light 6 Pack Portable LED Puck Touch Night Lights - Battery Operated Under Cabinet Lighting for Kitchen Closet Classroom Indoor & Outdoor

VICOX$9.854.2★2,096 rev

STAR-SPANGLED 2.8 LED Puck Lights Under Cabinet AAA Battery 5 Pack Warm

STAR-SPANGLED$9.484.2★50,489 rev

Amazon Basics LED Puck Lights Battery Operated 50 Lumens Under Cabinet Lighting Easy to Install Easy to Use Adhesive Backing 2-Pack White

Amazon Basics$7.264.4★2,081 rev

Newest

by launch date

EZVALO 6-Pack Rechargeable Puck Lights with Remote Mini Under Cabinet Lighting 2.95 Tap Lights 16 RGB Colors & 3 White Color Temps Dimmable Stick-On Closet Lights for Kitchen Shelf

EZVALO$24.6282 rev

4mo ago

HOLKPOILOT Puck Lights with Remote 2000mAh Battery Operated Rechargeable Under Cabinet Lighting 3 Color Temps & 7 RGB Colors Magnetic Closet Light Black Wireless Puck Light for Kitchen Shelf.

HOLKPOILOT$25.40154 rev

9mo ago

EZVALO 4 Pack Motion Sensor Closet Lights 1200mAh USB-C Rechargeable LED Puck Lights Motion Sensor Light Indoor Under Cabinet Lights Dimmable 3 Color Temps Magnetic Stick-On for Closet Pantry

EZVALO$21.08482 rev

10mo ago

Ahuledlight LED Puck Lights with Remote Control 16 Color Changing Under Cabinet Lighting with Dimmer & Timer AAA Battery Operated Under for Closet Bedroom Kitchen Stair (3 Pack White)

Ahuledlight$9.91216 rev

11mo ago

3 Pack Picture Lights for Wall Wireless 2000mAh Rechargeable Magnetic LED Puck Lights with Remote 3 Color Temps and 12 RGB Dimming & Timer Art Frame Light for Painting Display Photos Wall Decor

ERMTCTS$16.20549 rev

11mo ago

What buyers say about puck lights

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow28%

“bright lights”

Charging12%

“Recharges quickly”

Quality-Overall7%

“The build quality feels solid”

Assembly/Installation7%

“Easy to mount”

Ease Of Use5%

“Easy to open”

Value For Money5%

“Money well spent”

Advertised Vs Actual Product4%

“As advertised”

Battery Life3%

“Battery lasts a long time”

Efficiency3%

“effective”

Motion Detection3%

“Motion sensor is great”

What buyers complain about

Charging22%

“Does NOT hold a charge”

Battery Life12%

“Low battery life”

Durability10%

“Failed After a Couple of Months”

Brightness/Shine/Glow9%

“not bright enough”

Quality-Overall3%

“Inconsistent quality”

Functionality-Overall3%

“Did not work well”

Size-Overall3%

“Much smaller”

Adhesion/Stickiness3%

“Poor adhesive”

Magnetic Strength/Adsorption3%

“Magnets did not stick”

Value For Money2%

“Got to be so expensive”

Top return reasons

Brightness/Shine/Glow21%

Size-Overall19%

Color9%

Charging9%

Functionality-Overall6%

Bulb Flicker/Dimming/Color6%

Advertised Vs Actual Product5%

Value For Money4%