Potassium Chloride Water Softener
FailShoppers spend only $22K a year here, so Potassium Chloride Water Softener is a Fail.
- Flapen Score
- 40 / 100Ranks 7,617 of 9,536 Tools & Home Improvement niches · −8 vs the category median of 4840
- Market size
- $22K/yr20K searches / yr
- 90-day growth
- -0.6%search demand this quarter
- Competition
- 57%top-5 click share · 8 brands · 47 sellers
Flapen Score
Potassium Chloride Water Softener against its category
The dotted line is the Tools & Home Improvement average. Past it, Potassium Chloride Water Softener is stronger. Inside it, weaker.
Market
The Potassium Chloride Water Softener market on Amazon at a glance
Shoppers on Amazon United States searched for Potassium Chloride Water Softener 20K times last year and spent an estimated $22K. The top 5 brands take 92% of clicks. Flapen scores it 40 out of 100, a Fail.
01 · Demand
1.2% of searches ended in a purchase last week.
Shoppers searched for this 20K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -0.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.
- Searches, last 12 months
- 20K
- Growth, 90 days vs prior 90
- -0.6%
- Conversion, latest week
- 1.2%
- Market size, estimated
- $22Ka year
- Peak month
- October1.3× the quietest month
- Top search term
- potassium chloride water softener12K searches a year
02 · Price
A sale here is worth $92.82.
Listings sell for $92.82 on average, from $22.28 to $719.37. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $92.82 that is $0 to $9K a year per listing.
- Average price
- $92.82inside the $15 to $100 sweet spot
- Price range
- $22.28–$719.37
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$9K
- Returns
- 0.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
68% of listings pay for placement with sponsored ads. 23% ship with Prime. On an average day, 19.1% of listings are out of stock. The average listing ranks #273 within Water Filtration & Softeners. It carries 298 reviews at 4.39 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 23%
- Out of stock, average day
- 19.1%
- Average rank
- #273in Water Filtration & Softeners
- Average rating
- 4.39 starsAmazon United States average 4.42 stars
- Average reviews
- 298per listing
- Listings tracked
- 22
04 · Newcomers
Amazon counts 2 of last year's 5 launches as successful.
5 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Potassium Chloride Water Softener products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Diamond Crystal Water Softener Bag 40 Lb.
- Price
- $64.98
- Rating
- 4.6/5
- Reviews
- 216
- Age
- 19y ago
(3Pack) - 25lb Bags Morton Clean and Protect Water Softener Salt Easy-Carry Senior-Friendly Lightweight
- Price
- $80.91
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 2y ago
(3Pack) - 25lb Bags Morton Clean and Protect Water Softener Salt Easy-Carry Senior-Friendly Lightweight
- Price
- $69.90
- Rating
- 4.5/5
- Reviews
- 31
- Age
- 2y ago
Compass Minerals 38240 40LB K WTR Softener
- Price
- $62.68
- Rating
- 4.4/5
- Reviews
- 78
- Age
- 19y ago
Morton Clean and Protect Water Softener Salt Pellets 40 LB (Pack of 2)
- Price
- $41.21
- Rating
- 4.6/5
- Reviews
- 286
- Age
- 2y ago
Trending
90-day click momentum
(4 Pack) 40 lb Water Softener Salt Cubes | Natural High-Purity Salt for Softer Skin Reduced Buildup Easy Cleaning 4 Bags of 40 lb Softener 160 lb Total
- Price
- $65.78
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 3mo ago
(4 Pack) Clean and Protect Water Softener Salt Pellets (40 lbs per bag 160 lbs Total) - Reduces Scale Softens Hard Water Extends Appliance Life Compatible with Water Systems Sodium Chloride
- Price
- $64.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
(4 Pack) Water Softener Salt Crystals - Natural High Purity Salt for Softener Skin Reduced Buildup 40 lb Each Bag with Handle. 160 lbs total. Conveniently Delivered
- Price
- $73.61
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 1mo ago
(3Pack) - 25lb Bags Morton Clean and Protect Water Softener Salt Easy-Carry Senior-Friendly Lightweight
- Price
- $80.91
- Rating
- 4.4/5
- Reviews
- 4
- Age
- 2y ago
rtn Clean & Protect Water Softener Pellets with Rust Defense Premium 44 lb Bags 56 Bags per Pallet Total 2464 lb Reduces Rust Stains Prevents Scale Improves Appliance Efficiency
- Price
- $719.37
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
Newest
by launch date(4 Pack) Water Softener Salt Crystals - Natural High Purity Salt for Softener Skin Reduced Buildup 40 lb Each Bag with Handle. 160 lbs total. Conveniently Delivered
- Price
- $73.61
- Rating
- 4.0/5
- Reviews
- 2
- Age
- 1mo ago
(4 Pack) Clean and Protect Water Softener Salt Pellets (40 lbs per bag 160 lbs Total) - Reduces Scale Softens Hard Water Extends Appliance Life Compatible with Water Systems Sodium Chloride
- Price
- $64.25
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3mo ago
(4 Pack) 40 lb Water Softener Salt Cubes | Natural High-Purity Salt for Softer Skin Reduced Buildup Easy Cleaning 4 Bags of 40 lb Softener 160 lb Total
- Price
- $65.78
- Rating
- 4.0/5
- Reviews
- 9
- Age
- 3mo ago
rtn Clean & Protect Water Softener Pellets with Rust Defense Premium 44 lb Bags 56 Bags per Pallet Total 2464 lb Reduces Rust Stains Prevents Scale Improves Appliance Efficiency
- Price
- $719.37
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago
(4 Pack) Water Softener Salt Crystals - Natural High Purity Salt for Softener Skin Reduced Buildup 40 lb Each Bag with Handle. 160 lbs total. Conveniently Delivered
- Price
- $74.23
- Rating
- 4.3/5
- Reviews
- 19
- Age
- 5mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
47
Top-5 brand share
92%
Top 20: 98%
Top-5 click share
57%
Top 20: 100%
Open market
5%
- Generic42%
- Diamond Crystal25%
- Morton13%
- Compass Minerals8%
- Hathoro3%
- Micro Ingredients3%
- Open — no brand owns it (2 brands, 5%)
Demand
Potassium Chloride Water Softener search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.3×
Search terms
Top Potassium Chloride Water Softener search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- potassium chloride water softener12K/yr
- potassium water softener pellets4K/yr
- potassium for water softener4K/yr
Reviews and returns
What reviews say buyers love and hate about Potassium Chloride Water Softener
We read the reviews and the return reasons for every product selling here.
“Costly”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
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FAQ
Common Potassium Chloride Water Softener questions
Answered from the same tracked data.