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Post Level

Maybe

Returns run at only 1.3% of orders. But the top 5 products take 80% of clicks, so Post Level is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 9,536 Tools & Home Improvement niches · +2 vs the category median of 48
Market size
$130K/yr100K searches / yr
90-day growth
+24.6%search demand this quarter
Competition
80%top-5 click share · 11 brands · 31 sellers

Flapen Score

Post Level against its category

The dotted line is the Tools & Home Improvement average. Past it, Post Level is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Post Level market on Amazon at a glance

Shoppers on Amazon United States searched for Post Level 100K times last year and spent an estimated $130K. The top 5 brands take 80% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

10.3% of searches ended in a purchase last week.

Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 10.3% of those searches ended in a purchase. Searches in the last 90 days moved +24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $130K a year.

Searches, last 12 months
100K
Growth, 90 days vs prior 90
+24.6%
Conversion, latest week
10.3%
Market size, estimated
$130Ka year
Peak month
May2.7× the quietest month
Top search term
post level50K searches a year

02 · Price

A sale here is worth $12.62.

Listings sell for $12.62 on average, from $6.12 to $28.71. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 1,000 to 1,250 of them. At $12.62 that is $13K to $16K a year per listing.

Average price
$12.62under the $15 to $100 sweet spot
Price range
$6.12–$28.71
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
13K–15K
Units per listing a year
1,000–1,250
Revenue per listing a year
$13K–$16K
Returns
1.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #95 within Measuring & Layout Tools. It carries 854 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
73%
Prime listings
100%
Out of stock, average day
8.2%
Average rank
#95in Measuring & Layout Tools
Average rating
4.48 starsAmazon United States average 4.42 stars
Average reviews
854per listing
Listings tracked
11

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
50 months

Products

Top Post Level products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

$0$13K$26K$39K$52K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

31

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

14%

  • IRWIN34%
  • Swanson Tool Co., Inc21%
  • YOTOM9%
  • Firecore8%
  • KAPRO8%
  • QualiapeX6%
  • Open — no brand owns it (5 brands, 14%)

Demand

Post Level search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Apr, May, Jun · busiest ÷ quietest = 2.7×

Search terms

Top Post Level search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • post level50K/yr
  • post leveler tool 4x414K/yr
  • post leveler6K/yr
  • fence post level8K/yr
  • 4x4 post level4K/yr
  • corner level5K/yr
  • pole level4K/yr
  • fence post leveling tool3K/yr
  • post level 4x4 6x6 4x63K/yr
  • post and pipe level3K/yr

Reviews and returns

What reviews say buyers love and hate about Post Level

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Ease Of Use”
22%of negative reviews mention “Quality-Overall”
1.3%of orders come back
“Not well-made”
A buyer, on “Quality-Overall”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Post Level questions

Answered from the same tracked data.