Is Porter Cable 18v Battery profitable to sell on Amazon United States?

Flapen scores Porter Cable 18v Battery 57 out of 100 on Amazon United States, a Maybe. Shoppers spend $166K a year across 16 tracked products. Amazon counts 2 of the 3 products launched in the last year as successful launches. Search demand grew +13.2% in the last 90 days.

How competitive is the Porter Cable 18v Battery niche on Amazon United States?

11 brands and 13 sellers compete in Porter Cable 18v Battery on Amazon United States. The top 5 Porter Cable 18v Battery products take 56% of clicks, and the top 5 brands take 69%.

What do buyers complain about in Porter Cable 18v Battery?

Porter Cable 18v Battery buyers on Amazon United States complain most about Charging, Battery Life, and Quality-Overall. Returns run at 3.7% of orders.

When does demand for Porter Cable 18v Battery peak?

Search demand for Porter Cable 18v Battery on Amazon United States is steady all year. The busiest month runs 1.5× the quietest.

What does it cost to enter the Porter Cable 18v Battery niche?

Porter Cable 18v Battery sells for $44.35 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $31.46 to $70.36. The average product has 495 reviews, the count a new listing must catch up to.

Porter Cable 18v Battery

Maybe

Products sell for $44.35 on average, inside the sweet spot. But shoppers spend only $166K a year here, so Porter Cable 18v Battery is a Maybe.

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Flapen Score: 57
57 / 100Top 15% of 9,536 Tools & Home Improvement niches · +9 vs the category median of 48
Market size: $166K/yr74K searches / yr
90-day growth: +13.2%search demand this quarter
Competition: 56%top-5 click share · 11 brands · 13 sellers

Flapen Score

Porter Cable 18v Battery against its category

The dotted line is the Tools & Home Improvement average. Past it, Porter Cable 18v Battery is stronger. Inside it, weaker.

57Maybe

This niche Category average

See the method

Market

The Porter Cable 18v Battery market on Amazon at a glance

Shoppers on Amazon United States searched for Porter Cable 18v Battery 74K times last year and spent an estimated $166K. The top 5 brands take 69% of clicks. Flapen scores it 57 out of 100, a Maybe.

01 · Demand

5.1% of searches ended in a purchase last week.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +13.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $166K a year.

Searches, last 12 months: 74K
Growth, 90 days vs prior 90: +13.2%
Conversion, latest week: 5.1%
Market size, estimated: $166Ka year
Peak month: November1.5× the quietest month
Top search term: porter cable 18v battery55K searches a year

02 · Price

A sale here is worth $44.35.

Listings sell for $44.35 on average, from $31.46 to $70.36. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $44.35 that is $4K to $11K a year per listing.

Average price: $44.35inside the $15 to $100 sweet spot
Price range: $31.46–$70.36
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 4K–5K
Units per listing a year: 100–250
Revenue per listing a year: $4K–$11K
Returns: 3.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 15.7% of listings are out of stock. The average listing ranks #1,427 within Battery Packs & Chargers. It carries 495 reviews at 4.09 stars, so a new listing needs social proof before a better product.

Sponsored listings: 94%
Prime listings: 88%
Out of stock, average day: 15.7%
Average rank: #1,427in Battery Packs & Chargers
Average rating: 4.09 starsAmazon United States average 4.42 stars
Average reviews: 495per listing
Listings tracked: 16

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 2Amazon's first-year sales bar
Average brand age: 52 months

Products