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portable smoke detector

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 14Growth 26Conversion 51Competition 21Returns 74Price range 95Avg price 95Brand share 0Review moat 25Quality gap 27

Avg price

Incredible$30.57

avg listing price — sweet spot $15–$100

Price range

Incredible$16.54–$47.22

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.1%

return rate — above 5% kills the launch gate

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Okay+0.8%

90-day search growth — must beat 0% to launch

Review moat

Bad4,556.71

avg incumbent reviews — the moat a new listing must climb

Competition

Bad75%

top-5 click share — a locked-up shelf

Market size

Bad$56K

$56K/yr · 45K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, portable smoke detector is a $56K/yr Amazon United States market (45K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Apr. Verdict: Skip it — 35/100.

Data updated Jul 30, 2026 · scored weekly · How we score niches

portable smoke detector market data

Units sold / yr
2K–2K
avg 100–250/product
Revenue / yr
$46K–$61K
units × avg price
Conversion rate
4.1%
Avg BSR
#7
Page quality
0%
Prime
100%
Sponsored
93%
Out of stock
1.0%
Avg brand age
21 months
Avg seller age
151 days

Competition & brand share

The top 5 products capture 75% of clicks — a locked-up shelf that new listings rarely crack.

Brands

3 rising

Sellers

56

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

75%

Top 20: 100%

Open market

0%

  • Kidde84%
  • First Alert12%
  • X-Sense4%

Demand & seasonality

Weekly Amazon search volume, last 80 weeks — +0.8% search growth over the last 90 days.
4K3KSpike '25Prime Day '25Spike '26Prime Day '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Apr · busiest ÷ quietest = 2.1×

Top portable smoke detector search terms

  • portable smoke detector18K/yr
  • travel smoke and carbon monoxide detector9K/yr
  • portable smoke and carbon monoxide detector8K/yr
  • travel smoke detector6K/yr
  • portable smoke detector for travel4K/yr
All search terms

Top portable smoke detector products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$6K20%$11K30%$17K40%$22K1001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 14 tracked products in this niche — three views at once, no toggling.

What buyers say about portable smoke detector

What buyers praise and complain about, mined from review topics.

What buyers love

Assembly/Installation20%

“Easily installed”

Quality-Overall13%

“The build quality feels solid and durable”

Value For Money10%

“Excellent value”

Advertised Vs Actual Product9%

“As described”

Ease Of Use6%

“Easy peasy”

Efficiency5%

“Works great”

Battery Life4%

“Battery is fine”

Sensor3%

“Great detector”

Size-Overall3%

“it fits the same as before”

Security2%

“Keep your family safe”

What buyers complain about

Durability15%

“Two failed within months”

Battery Life14%

“Beeps as battery are low”

Functionality-Overall7%

“Doesnt work properly”

Noise Level7%

“It is loud as it should be”

Quality-Overall6%

“VERY POOR quality control”

Value For Money5%

“Expensive I think”

Alarm/Timer Accuracy4%

“Alarm activates for no apparent reason”

Size-Overall2%

“Small”

Advertised Vs Actual Product2%

“Misleading product information”

Defective Material/Parts2%

“and the other one is extremely defective”

Top return reasons

Alarm/Timer Accuracy24%
Size-Overall13%
Compatibility-Overall9%
Advertised Vs Actual Product9%
Value For Money9%
Functionality-Overall8%
Connectivity-Overall8%
Socket/Port/Plug3%
Defective Material/Parts3%
Product Condition2%

Common questions

Is portable smoke detector profitable to sell on Amazon United States?
The niche generates $56K/yr across 14 tracked products. 2 of 2 products launched in the last 360 days are still selling. 90-day search growth is +0.8%. Flapen's verdict: Skip it (35/100).
How competitive is the portable smoke detector niche?
3 brands and 56 sellers compete. The top 5 products take 75% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in portable smoke detector?
Top complaints mined from reviews: Durability, Battery Life, Functionality-Overall. The return rate is 2.1%.
When does demand for portable smoke detector peak?
Demand peaks in Apr; the busiest month runs 2.1× the quietest.
What does it cost to enter the portable smoke detector niche?
Listings span $16.54–$47.22; the average listing price is $30.57 (sweet spot $15–$100). The average incumbent carries 4,557 reviews — the moat a new listing must climb.