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Portable Lamp

Maybe

Products sell for $29.15 on average, inside the sweet spot. But buyers convert on only 1.5% of searches, so Portable Lamp is a Maybe.

Flapen Score
61
61 / 100
Top 6% of 9,536 Tools & Home Improvement niches · +13 vs the category median of 48
Market size
$867K/yr2.0M searches / yr
90-day growth
-3.6%search demand this quarter
Competition
30%top-5 click share · 41 brands · 49 sellers

Flapen Score

Portable Lamp against its category

The dotted line is the Tools & Home Improvement average. Past it, Portable Lamp is stronger. Inside it, weaker.

61Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Portable Lamp market on Amazon at a glance

Shoppers on Amazon United States searched for Portable Lamp 2.0M times last year and spent an estimated $867K. The top 5 brands take 50% of clicks. Demand peaks in Feb. Flapen scores it 61 out of 100, a Maybe.

01 · Demand

1.5% of searches ended in a purchase last week.

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. In the latest week, 1.5% of those searches ended in a purchase. Searches in the last 90 days moved -3.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $867K a year.

Searches, last 12 months
2.0M
Growth, 90 days vs prior 90
-3.6%
Conversion, latest week
1.5%
Market size, estimated
$867Ka year
Peak month
February1.6× the quietest month
Top search term
rechargeable lamps221K searches a year

02 · Price

A sale here is worth $29.15.

Listings sell for $29.15 on average, from $8.84 to $72.75. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At $29.15 that is $7K to $15K a year per listing.

Average price
$29.15inside the $15 to $100 sweet spot
Price range
$8.84–$72.75
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
$7K–$15K
Returns
2.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.1% of listings are out of stock. The average listing ranks #186 within Lamps & Shades. It carries 1,807 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
1.1%
Average rank
#186in Lamps & Shades
Average rating
4.40 starsAmazon United States average 4.42 stars
Average reviews
1,807per listing
Listings tracked
61

04 · Newcomers

Amazon counts 22 of last year's 22 launches as successful.

22 products launched here in the last 12 months. Amazon counts 22 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
22
Successful launches
22Amazon's first-year sales bar
Average brand age
30 months

Products

Top Portable Lamp products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

$0$26K$52K$78K$104K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

41 falling

Sellers

49

Top-5 brand share

50%

Top 20: 80%

Top-5 click share

30%

Top 20: 64%

Open market

47%

  • Kakanuo27%
  • KDG9%
  • Nusogon5%
  • O'Bright5%
  • EZVALO4%
  • Xsnzdq3%

Demand

Portable Lamp search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KPrime Day '25Spike '26AprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.6×

Search terms

Top Portable Lamp search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rechargeable lamps221K/yr
  • small rechargeable lamp128K/yr
  • cordless lamps rechargeable189K/yr
  • small battery operated lamp151K/yr
  • rechargeable lamps cordless209K/yr
  • small cordless lamp123K/yr
  • cordless table lamps rechargeable139K/yr
  • cordless rechargeable table lamps34K/yr
  • vintage desk lamp99K/yr
  • battery table lamp86K/yr

Reviews and returns

What reviews say buyers love and hate about Portable Lamp

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Brightness/Shine/Glow”
25%of negative reviews mention “Charging”
2.6%of orders come back
“Charge sucks”
A buyer, on “Charging”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Portable Lamp questions

Answered from the same tracked data.