Is portable lamp profitable to sell on Amazon United States?

The niche generates $867K/yr across 61 tracked products. 22 of 22 products launched in the last 360 days are still selling. 90-day search growth is -3.6%. Flapen's verdict: Worth a look (61/100).

How competitive is the portable lamp niche?

41 brands and 49 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 50% of demand.

What do buyers complain about in portable lamp?

Top complaints mined from reviews: Charging, Durability, Battery Life. The return rate is 2.6%.

When does demand for portable lamp peak?

Demand peaks in Feb; the busiest month runs 1.6× the quietest.

What does it cost to enter the portable lamp niche?

Listings span $8.84–$72.75; the average listing price is $29.15 (sweet spot $15–$100). The average incumbent carries 1,807 reviews — the moat a new listing must climb.

portable lamp

Worth a look

Shows a sweet-spot price point ($29.15 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Avg price

Incredible$29.15

avg listing price — sweet spot $15–$100

Price range

Great$8.84–$72.75

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great30%

top-5 click share — an open shelf

Brand share

Great50%

top-5 brand share — no brand owns this niche

Market size

Great$867K

$867K/yr · 2.0M searches

Returns

Good2.6%

return rate — above 5% kills the launch gate

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Review moat

Okay1,807.33

avg incumbent reviews — the moat a new listing must climb

Growth

Bad-3.6%

90-day search growth — must beat 0% to launch

Conversion

Bad1.5%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon United States niche tracking, portable lamp is a $867K/yr Amazon United States market (2.0M searches/yr). The top 5 brands hold 50% of demand. Demand peaks in Feb. Verdict: Worth a look — 61/100.

Data updated Jul 28, 2026 · scored weekly · How we score niches

portable lamp market data

Units sold / yr: 30K–40K; avg 250–500/product
Revenue / yr: $875K–$1.2M; units × avg price
Conversion rate: 1.5%
Avg BSR: #186
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 1.1%
Avg brand age: 30 months
Avg seller age: 166 days

Competition & brand share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Brands

41 falling

Sellers

Top-5 brand share

50%

Top 20: 80%

Top-5 click share

30%

Top 20: 64%

Open market

47%

Kakanuo27%
KDG9%
Nusogon5%
O'Bright5%
EZVALO4%
Xsnzdq3%

Demand & seasonality

Weekly Amazon search volume, last 70 weeks — -3.6% search growth over the last 90 days.

Peak months: Feb · busiest ÷ quietest = 1.6×

Open Trend

Top portable lamp search terms

rechargeable lamps221K/yr -7.6%0.9% conv.
small rechargeable lamp128K/yr +8.0%1.0% conv.
cordless lamps rechargeable189K/yr -19.4%1.0% conv.
small battery operated lamp151K/yr -4.9%1.0% conv.
rechargeable lamps cordless209K/yr -17.9%1.2% conv.
small cordless lamp123K/yr -0.9%0.8% conv.
cordless table lamps rechargeable139K/yr -22.5%1.3% conv.
cordless rechargeable table lamps34K/yr +733.2%1.3% conv.
vintage desk lamp99K/yr +12.8%0.0% conv.
battery table lamp86K/yr -4.0%1.3% conv.

All search terms

Top portable lamp products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Kakanuo Cordless Table Lamp Rechargeable Black - KK 2 Pack 5000mAH Battery Operated Lamp for Counter 3 Color Stepless Dimming Wireless Lamp for Dining Kitchen Outdoor Patio Touch Control

Kakanuo$19.524.5★1,615 rev

KDG 2 Pack Cordless Table Lamp Portable LED Desk Lamps 5000mAh Battery Operated 3 Color Stepless Dimming Up for Restaurant Bedroom Outdoor Camping Coffee Shop Night Light Rechargeable (Black)

KDG$19.434.5★4,423 rev

Nusogon Cordless Touch Table Lamp Classic Edition Rechargeable Small Desk Lamp 3 Color Dimmable Crystal Lamp for Bedroom Restaurant Kitchen & Home Decor Gold

Nusogon$19.644.3★1,679 rev

Kakanuo Cordless Table Lamp Rechargeable Small - 1 Pack Beige Black 4000mAh Battery Operated Lamp with Touch Control Stepless Dimming Wireless Lamp for Bedside Nightstand Bedroom Living Room

Kakanuo$17.554.7★117 rev

Small Vintage Cordless Table Lamp Rechargeable Battery Operated Lamp with 3 Color Temperatures Stepless Dimming Floral Bedside Nightstand Lamp for Bedroom Living Room Coffee Table Bookshelf

Xsnzdq$22.154.6★83 rev

Newest

by launch date

Kakanuo Cordless Table Lamp Rechargeable Small - 1 Pack Beige Black 4000mAh Battery Operated Lamp with Touch Control Stepless Dimming Wireless Lamp for Bedside Nightstand Bedroom Living Room

Kakanuo$17.55117 rev

2mo ago

Kakanuo Cordless Table Lamp Rechargeable Battery Operated Brass 1 Pack

Kakanuo$27.84152 rev

4mo ago

Gold Cordless Rechargeable Table Lamp 2 Pack Portable Desk Lamp with 5000mAh Battery Touch Control Stepless Dimming Wireless Night Light for Dining Outdoor Camping Coffee Shop Water Repellent

Kakanuo$26.37282 rev

7mo ago

Small Vintage Cordless Table Lamp Rechargeable Battery Operated Lamp with 3 Color Temperatures Stepless Dimming Floral Bedside Nightstand Lamp for Bedroom Living Room Coffee Table Bookshelf

Xsnzdq$22.1583 rev

8mo ago

Kakanuo Cordless Shower Lamp Waterproof Cordless Lamp with 4000mAh Battery Rechargeable Table Lamp Touch Dimmable Desk Light for Outdoor Kitchen Bathroom Camping Patio IP54

Kakanuo$29.34426 rev

9mo ago

What buyers say about portable lamp

What buyers praise and complain about, mined from review topics.

What buyers love

Brightness/Shine/Glow31%

“Beautiful glow”

Charging12%

“Charges fast”

Quality-Overall7%

“Awesome Quality”

Value For Money5%

“Money well spent”

Ease Of Use4%

“Ease of use”

Advertised Vs Actual Product3%

“Better than I expected”

Design-Overall3%

“Elegant design”

Assembly/Installation3%

“Easy Assembly”

Size-Overall3%

“The size is accurate”

Battery Life3%

“Longer battery life”

What buyers complain about

Charging25%

“Charge sucks”

Durability9%

“Did not last”

Battery Life7%

“Battery does not last long”

Brightness/Shine/Glow7%

“not bright”

Size-Overall6%

“a little short”

Functionality-Overall5%

“Never worked”

Quality-Overall5%

“Awful quality”

Value For Money2%

“it cost a lot more for some reason”

Bulb Flicker/Dimming/Color2%

“Very dim”

Advertised Vs Actual Product1%

“Not as advertised”

Top return reasons

Size-Overall25%

Brightness/Shine/Glow16%

Charging11%

Color8%

Advertised Vs Actual Product5%

Bulb Flicker/Dimming/Color5%